24 Sep
|
LoglineAI
|
Mumbai
About the Role
Logline AI is an AI-native creative studio building AI-powered production and storytelling for entertainment and media. We're looking for a sales professional to open doors and close deals with brands and agencies — selling Logline as a creative production partner , not an ad-inventory or media-buying vendor.
The right person understands what makes a piece of content positive, has sat in rooms where creative ideas get pitched and greenlit, and is equally comfortable being the one to open the account and the one who can speak knowledgeably about the craft once they're in it.
It will be based in either Kolkata or Mumbai, based on candidates preference.
What You'll Do
- Prospect and open relationships with brand marketing teams and agencies (creative, content, digital, and integrated agencies — not media-buying desks) to bring in content mandates: branded films, DVCs, branded series, AFPs, integrated IP, and AI-native production.
- Pitch and close — run the sales cycle from first conversation to signed contract: pitch development (working closely with creative/ideation), proposals, pricing conversations, negotiation, and closing.
- Execute against the GTM plan set by the lead — target the account segments and formats prioritized (including CSR/ESG, founder/legacy, innovation, and employer branding budget lines, alongside standard branded/animated content) and feedback market signal to refine it.
- Stay close to the content and agency ecosystem — know which agencies are pitching what, which brands have non-BAU budget lines open, and where Logline's AI-native production gives a genuine edge (speed, cost, native-language, format innovation).
- Represent Logline at industry events, festivals,
and client meetings to build visibility as a serious creative studio, not just a tech vendor.
- Work closely with the creative/ideation team to shape pitches that are credible as content, not just as a sales deck — you should be able to give informed creative feedback, not only manage the relationship.
What We're Looking For
- Background in content, entertainment, or creative production sales/business development — agency business development, production house client servicing, OTT/studio partnerships, or similar. Prior experience at a creative or production agency, content studio is strongly preferred.
- Not a background purely in media/ad-spot sales, programmatic, or performance marketing sales — this role sells craft and IP, not impressions or airtime.
- Demonstrated ability to originate and close deals independently — you should be comfortable owning a pipeline from cold outreach to signed contract, not just managing inbound accounts.
- Existing relationships within brand marketing teams and/or agencies are a solid plus.
- Comfort discussing creative formats and production intelligently with clients — enough fluency in the craft to be a credible creative partner in the room, not just a deal-closer.
- Understanding of (or genuine interest in) how AI is changing content production — you don't need to be technical, but you should be able to explain and sell the AI-native angle with conviction.
- Self-starter who can operate with a lean team and build process as you go.
Nice to Have
- Experience selling into non-BAU budget lines (CSR, ESG, innovation, employer branding) in addition to standard brand/marketing budgets.
- Familiarity with animation, VFX, or regional/native-language production as content formats.
- Existing relationships with agencies or brand houses
📌 Sales Manager - Branded Content (Mumbai)
🏢 LoglineAI
📍 Mumbai