Job Title: Regional Sales Manager (RSM)- Fertilizers & Pesticides (UP)

Location: Uttar Pradesh, India

Experience: 12-15 Years

Industry: Agrochemicals/ Fertilizer / Pesticides

Job Summary:

We are looking for a highly experienced Regional Sales Manager (RSM) to lead sales operations in Uttar Pradesh. The ideal candidate should have 12-15 years of experience in agrochemicals, fertilizers & pesticides,. The RSM will be responsible for driving sales growth, managing distributor networks, developing key accounts, and ensuring market expansion strategies are executed effectively.

Key Responsibilities: `

- Sales Strategy & Execution: Develop and implement regional sales plans to achieve revenue and market share targets.
- Market Expansion: Identify new market opportunities, onboard distributors & retailers, and expand the customer base.
- Team Leadership: Recruit, train, and manage a team of Area Sales Managers (ASM), Sales Officers (SO), and Field Sales Representatives.
- Channel & Distribution Management: Maintain strong relationships with dealers, distributors, and retailers, ensuring smooth supply chain operations.
- Customer Relationship Management: Engage with farmers, agronomists, and channel partners to promote products and drive demand.
- Market Research & Competitor Analysis: Monitor market trends, competitor activities, and pricing strategies to stay ahead in the industry.
- Revenue & Profitability Management:



Ensure profit margins and sales targets are met while optimizing pricing strategies.
- Product Promotion & Branding: Work with the marketing team to execute promotional campaigns, farmer meetings, and product demonstrations.
- Compliance & Regulatory: Ensure all government regulations, product registrations, and licensing requirements are met.

Key Requirements:

- Experience: 12-15 years in sales & marketing of fertilizers, pesticides, or agrochemical products.
- Education: Bachelors or Masters degree in Agriculture / Agronomy / Agri-Business / MBA (Marketing).
- Regional Expertise: In-depth knowledge of the Uttar Pradesh market, including key crops, farming practices, and distributor networks.
- Skills: Strong sales acumen, leadership, negotiation, communication, and team management skills.
- Travel: Willingness to travel extensively within Uttar Pradesh.

Compensation:

- Market-competitive salary + Performance-Based Incentives
- Travel Allowances & Benefits as per company policy

If you are a passionate individual with a strong background in agricultural sales and a desire to make a difference in the farming community, we encourage you to share your resume with us at [email protected] or (phone hidden) (WhatsApp) with the subject line "Application for RSM- Uttar Pradesh. Join us in our mission to revolutionize agriculture and empower farmers with innovative solutions.

📌 Regional Sales Manager (RSM)- Fertilizers & Pesticides (UP)
🏢 Advance Pesticides
📍 Lucknow