- This role is to lead alliances and partnerships that drive Cards EMI spends for bank
- To achieve income and revenue targets from POS merchants pan India
- This role is specifically aimed at working closely with the regional merchants across all categories and regions namely North, South, West & East.
- Lead a team of state alliance managers to ensure spends delivery from each state
- Plan and execute a roadmap for driving cards EMI penetration in all high potential brands
- Collaborate and develop new products and offerings with external payment partners
- Drive EMI penetration in non-electronics categories
- Onboard key brands on Cards EMI, engage with brands to grow banks share on EMI
- Negotiate with brands to improve return on investment for bank
- Drive spends on banks other payment modes too including Credit & Debit cards
- Ideate,
plan & execute city specific regional festivals to drive payments share
- Drive incremental spends & income through alliances with focus on profitability
- Construct and execute co-funded and brand funded partnerships
- Ensure promotion of all engagements through bank and brand channels
- Analyze & understand customer behavior at city/state/region/category level
Educational Qualifications
- Post-Graduation: MBA from tier 1/2 school
- Experience b/w 12-14 years
- Experience in leading alliances, driving affordability, marketing, key
account management
- Knowledge of payments industry and current market practices
Key attributes
- Deep understanding of payments ecosystem, affordability and cards business
- Ability to persuade business owners & CXOs
- Highly adaptive, go-getter, autonomous, articulate and a valuable team lead
- Excellent oral and written communication
📌 Regional Alliance Manager (Mumbai)
🏢 HDFC Bank
📍 Mumbai
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