About Us

About OML

Only Much Louder Entertainment is a market-leading, full-service creative and entertainment business network that has instigated pop culture for over two decades by creating iconic moments across television, digital content, fan experiences, branded entertainment, and in the artist-creator community. Celebrated for creating India's first multi-genre music festival, the NH7 Weekender, Only Much Louder has built India’s independent music and comedy scene from the ground up. We won the first-ever Branded Content and Entertainment Cannes Lion for ‘Dewarists’ and have been the first homegrown content business to have a strong footprint in over 22 countries.

Our Businesses Include

- Move Over: OML’s creative agency on a mission to bury the boring. Turning ads into entertainment people actually want to watch, share, and talk about. We help brands act like creators and build fandoms, not just followings.
- Hypothesis: One of India’s fastest growing creator-first & influencer marketing agencies, specializing in data-driven solutions to connect brands with the right audiences
- OML Talent: OML’s legacy business representing over 90+ of the most influential creators, comedians, writers, and storytellers shaping India’s entertainment landscape.
- OML Studios: India’s premier production house developing original IPs for leading OTT platforms. Also helps brands conceptualise and produce original IPs, manage syndication and licensing.

- EighteenSixtyTwo: Bacardi’s offsite content and advertising agency, with campaigns in 20+ countries, delivering top-tier creative and content marketing solutions.
- OML Sports: A creative content studio crafting high-impact ads, social media campaigns, and sportainment content for leading teams and leagues. We bring sports stories to life with innovative formats and audience-first storytelling.

Role Overview

We’re looking for a Jr. Associate to help with Public Relations who can shape how OML shows up. In the press, on social media platforms, and in popular culture. You’ll be the bridge between our creative work, our leadership voice, and the conversations shaping the media and marketing landscape.

This isn’t a press release factory role. You’ll craft stories that travel from brand and business announcements to thought-leadership features, award wins, and cultural moments. You’ll work together with our PR agency partners, build relationships with journalists,



and execute directly when it comes to high-impact communication and CXO visibility.

You’ll work across businesses, ensuring our stories land in the right places, in the right tone, at the right time.

Key Responsibilities

- Support PR campaigns and media outreach for OML’s own projects and milestones.
- Build and maintain a database of relevant journalists, bloggers, and influencers.
- Draft press releases, pitches, and media briefs.
- Monitor press coverage and report on campaign performance.
- Coordinate interviews, press kits, and media requests.

Strategy & comms

- Help in executing a holistic PR strategy that builds visibility for OML and its businesses across marketing, entertainment, and creator ecosystems.
- Partner with leadership to execute strategic communication plans that position OML as a leading voice in culture, creativity, and entertainment.

Media Relations & Execution

- Cultivate and maintain strong relationships with journalists, editors, and key industry publications across advertising, entertainment, and business media.
- Manage PR partners and ensure alignment with OML’s tone, goals, and cultural context.
- Write and edit press releases, media notes, and statements for key announcements, partnerships, and campaigns.
- Plan proactive pitches and place stories that showcase OML’s work, thought leadership, and creative impact.

Leadership & Corporate Communications

- Partner with the CEO and senior leadership to craft op-eds, bylines, and public statements.
- Manage LinkedIn and thought-leadership content pipelines for OML’s CXOs — helping shape how the leadership team participates in the larger creative conversation.
- Support internal communication moments that need external amplification.

Artist PR & Community

- Coordinate with the Artist management and PR partners to align messaging, press opportunities, and media visibility across OML’s talent ecosystem.
- Ensure synergy between artist-related PR and the OML brand narrative — especially during key tours, releases, or collaborations.





Awards, Events & Recognition

- Drive OML’s participation in key industry awards, festivals, and panels — from submissions to on-ground representation.
- Identify thought-leadership and speaking opportunities for OML leaders and teams at relevant forums.
- Craft and distribute award submissions, case write-ups, and communication material with editorial and creative partners.

Measurement & Insights

- Track coverage, sentiment, and share of voice across categories.
- Analyze what’s working and refine outreach strategies accordingly.
- Maintain a database of press contacts, coverage, and outcomes.

What We’re Looking For

- 2-3 years in PR at an agency, brand or current-media company
- Relationships with journalists across advertising, marketing, entertainment, and business press.
- Exceptional writing skills — sharp, clear, and brand-appropriate across long and short formats.
- A pulse on entertainment, youth culture, and lifestyle media.
- Proactive attitude and comfort with fast turnarounds.
- Ability to balance proactive storytelling with reactive communication and reputation management.
- Hands-on experience in working with PR agencies and cross-functional collaboration
- An instinct for culture, knowing when a story is worth telling and when to let it pass.
- Confident, organised, and comfortable working directly with business heads

Our Values

- We build opportunities for our artists, brands and fans; and it’s important for us to be reliable and efficient
- We demonstrate honesty, excellence and commitment to success
- ‘It’s not my job’ is not part of our vocabulary, we even stuff envelopes
- We make mistakes, but only to learn from them to build resilience
- We take care of ourselves and our colleagues
- We are our own managers
- We are committed to equality and inclusion
- We are mindful of the strain on the Earth's resources and are committed to reversing the trend with our behaviours where possible

Thank you! Thank you for taking the time to go through the opportunity we have to offer. If you apply, please do not share your photo, age, gender, religion or ethnicity in your resume. You do not even need to share your last name. (We want to eliminate biases on any of these parameters while we decide on our shortlisted candidates)

We will get in touch with you if your profile gets shortlisted.

📌 Public Relations | Associate (Mumbai)
🏢 Only Much Louder
📍 Mumbai