We are looking for an experienced Product Marketing Manager with 5+ years of experience to take ownership of our product marketing and growth initiatives. The ideal candidate should have strong hands-on experience in paid advertising, marketing funnels, landing page optimization, user behavior analysis, and conversion optimization.

The role will involve working closely with the Product, Sales, Design, and Content teams to drive product awareness, qualified leads, and conversions

- 5+ years of experience in Product Marketing, Growth Marketing, Performance Marketing, or a similar role.
- Strong hands-on experience with paid advertising campaigns.
- Experience managing and optimizing marketing funnels.
- Strong understanding of landing page optimization and CRO.
- Hands-on experience with heatmap and user behavior tools such as Hotjar, Microsoft Clarity, or similar.
- Experience with A/B testing of landing pages, creatives, messaging, and CTAs.
- Strong understanding of Google Analytics and marketing performance metrics.
- Experience in SaaS / B2B product marketing will be preferred.
- Robust analytical and data-driven approach.
- Ability to independently plan, execute, analyze, and optimize marketing campaigns.
- Plan, execute,



and optimize paid advertising campaigns across relevant platforms.
- Manage the complete marketing funnel, from acquisition to conversion.
- Monitor funnel performance and identify areas for improvement.
- Create, manage, and optimize landing pages to improve conversion rates.
- Analyze heatmaps, session recordings, and user behavior to identify drop-offs and improve the user journey.
- Conduct A/B tests for landing pages, advertisements, CTAs, and marketing messaging.
- Track key performance metrics such as CPL, CAC, CTR, conversion rate, ROAS, and lead quality.
- Work with the design and content teams to develop high-performing creatives and marketing assets.
- Collaborate with the Sales and Product teams to improve lead quality and product positioning.
- Continuously analyze campaign data and implement strategies to improve traffic, leads, and conversions.
- Prepare regular marketing performance reports and provide actionable insights.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Product Marketing Manager (Ahmedabad)
🏢 Aveosoft
📍 Ahmedabad