Role & responsibilities

1. Product Strategy & Management

- Own the product lifecycle from ideation to launch and ongoing enhancement.
- Develop product roadmaps aligned to customer needs, market opportunities, and business objectives.
- Conduct competitive benchmarking and identify opportunities for differentiation.
- Define product features, pricing, benefits, eligibility, and customer value propositions.

2. Business Growth & Portfolio Management

- Drive customer acquisition, balances, revenue, and profitability targets.
- Monitor portfolio health across acquisition, activation, engagement, retention, and profitability metrics.
- Identify growth opportunities through partnerships, recent features, and customer programs.
- Build and execute initiatives to improve product penetration and customer deepening.

3. Customer Experience & Journey Ownership

- Map and optimize end-to-end customer journeys.
- Improve onboarding, activation, servicing, and engagement experiences.
- Monitor NPS, complaints, service quality, and digital adoption metrics.
- Drive customer-centric enhancements to improve satisfaction and retention.

4. Digital & Analytics

- Leverage customer, behavioural, and portfolio analytics to drive product decisions.
- Define business requirements for digital journeys across mobile, internet banking, and assisted channels.
- Track funnel conversion,



drop-offs, and campaign effectiveness.
- Drive data-led experimentation and optimization initiatives.

5. Project & Stakeholder Management

- Lead cross-functional execution involving Technology, Operations, Compliance, Legal, Risk, Marketing, Analytics, and Sales teams.
- Manage product launches, enhancements, regulatory changes, and strategic projects.
- Ensure timely delivery of initiatives within agreed timelines and budgets.

6. Risk, Compliance & Governance

- Ensure adherence to RBI guidelines, internal policies, and regulatory requirements.
- Manage audits, compliance observations, customer grievances, and control frameworks.
- Identify and mitigate operational, regulatory, and reputational risks.

7. Performance Monitoring

- Own key business and operational dashboards.
- Present performance updates and strategic recommendations to senior leadership.
- Drive corrective actions to achieve business objectives.

Preferred candidate profile

- 6 to 10 years of banking, fintech, payments, liabilities, lending, cards, wealth, or digital product management experience.
- Proven experience in product launches, portfolio management, business growth, or customer experience initiatives.
- Experience working with technology and analytics teams.

📌 Product Manager (Mumbai)
🏢 Axis Bank
📍 Mumbai