Primary Market Research (Gurugram)

Primary Market Research (Gurugram)

24 Sep
|
Iqvia
|
Gurugram

24 Sep

Iqvia

Gurugram

Project Role: Associate Consultant/ Consultant

Work Experience: 2- 8 years

Work Location: Gurugram/Bangalore/Pune

Work Mode: Hybrid

Essential Duties and Responsibilities:

- Conduct in-depth research on potential clients, products, and therapeutic areas to build a solid understanding of client objectives and market dynamics
- Contribute to the design and/or revision of market research tools, including screeners, questionnaires, and discussion guides, ensuring alignment with client and business goals.
- Ensure data accuracy through rigorous validation, sanity checks, and outlier adjustments.
- Develop clear, compelling, and insightful visualizations using PowerPoint and BI tools to effectively communicate findings and support client decision-making.
- Perform comprehensive quality control (QC) checks, including data verification, formatting reviews, proofreading, and comparison with previous deliverables to ensure high-quality, client ready reports.
- Document internal and client meetings with detailed, insightful notes that summarize key discussion points and outline actionable next steps for the project team.
- Lead complex data analysis tasks, including applying statistical weights and other advanced analytical techniques as required.
- Manage end-to-end project execution, including survey design, fieldwork planning, data analysis, client delivery,



and handling follow-up requests.
- Collaborate effectively with cross-functional teams to ensure seamless project execution and delivery of high-impact insights.
- Ensure all project activities comply with client specific and IQVIA’s internal compliance and regulatory standards.

Qualifications/ Key Skills:

- Master's/ Bachelor’s in Pharma, Biochemistry, Medical Microbiology
- MBA with primary market research experience in healthcare domain
- Excellent analytical skills, written and verbal communication skills.
- Self-motivated, accountable, can be counted on to get the job done with integrity.
- Ability to draw insights and answer client business questions.
- Proficient skills in MS PowerPoint, Excel, and analytical tools
- Ability to exercise judgment and work in a fast-paced environment.

Experience

- Preferred: 2.5+ years of experience in Primary Market Research and Strategy within the healthcare domain.
- Expertise: Proven hands-on experience in conducting both Quantitative and/or Qualitative primary research studies, including Trackers/ ATUs, Demand Assessments, Segmentation, and Chart Audits.
- Project Management: Strong track record of effectively managing projects.
- Consulting Experience: Prior consulting experience is an asset.

📌 Primary Market Research (Gurugram)
🏢 Iqvia
📍 Gurugram

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