Company Description Kirabiz, part of Kirativity Media Co, helps founders, doctors, consultants, AI experts, astrologers, coaches, and business owners build authority on Instagram through strategic personal branding. Rather than only producing content, the team crafts brands that attract attention, generate qualified leads, and drive revenue using storytelling, short-form video, and organic growth systems.

Kirabiz offers end-to-end support, including content strategy, scripting, filming, editing, posting, and account management, so clients can focus on their core work. The company has helped a wide range of experts build audiences that convert into clients by prioritizing strategy, personal brand positioning, and consistent content systems. Clients choose Kirabiz for its done-for-you execution, organic growth focus, and expertise in short-form video.

Role Description The Personal Branding Strategist is a full time remote role responsible for developing and executing Instagram-focused personal brand strategies for expert clients across industries. Day-to-day work includes conducting brand discovery calls, clarifying client positioning, and defining audience, messaging, and content pillars.

The strategist will create content strategies, outlines, and scripts for short-form video and posts, collaborating closely with creative and production teams to ensure brand consistency and quality. The role involves reviewing analytics, optimizing content based on performance, and refining growth systems to increase reach, engagement, and lead generation.



The strategist will also manage client communication, present strategic recommendations, and ensure that each client’s brand voice and visual identity are aligned with business goals.

Qualifications

- Expertise in personal branding and positioning, including defining target audiences, brand narratives, and content pillars.
- Strong skills in content strategy, social media strategy, and campaign planning for Instagram and short-form video.
- Ability to craft clear, compelling messaging and scripts, with strong writing and storytelling skills.
- Experience with short-form video content creation workflows (ideation, scripting, filming guidance, editing feedback, and posting schedules).
- Proficiency in social media analytics, performance tracking, and data-driven optimization for audience growth and lead generation.
- Excellent client-facing communication skills, including running discovery sessions, presenting strategies, and managing expectations.
- Strong organizational and project management abilities to handle multiple client brands, timelines, and deliverables in a remote setting.
- Familiarity with online business models for experts (coaches, consultants, doctors, creators) and lead-generation funnels is highly beneficial.
- Prior experience in social media marketing, digital branding, or content strategy; agency or creator-focused experience is a plus.
- Bachelor’s degree in Marketing, Communications, Media, Business, or related field, or

📌 Personal Brand Strategist (India)
🏢 Kirabiz
📍 India