Own end-to-end lead generation across paid channels and ensure consistent monthly targets are achieved across Chennai, Hyderabad, Bangalore, and future markets like Dubai.

Company Name: Tint Tone and Shade Private Ltd & Traderoom Management (Marketing Venture) Location: Karapakkam, OMR, Chennai

Work Mode: In office

Key Responsibilities

Campaign Execution & Optimization

● Plan, launch and optimize campaigns on:

○ Meta Ads (Facebook & Instagram)

○ Google Ads (Search, Display, YouTube)

○ LinkedIn Ads (for B2B / premium leads)

● Continuously monitor CPL, CAC, ROAS and improve performance

Lead Generation & Funnel Management

● Ensure daily lead flow meets targets per location

● Improve lead quality (not just quantity)

● Optimize landing pages and ad creatives for conversions

Multi-Location Campaign Handling

● Run city-wise campaigns (Chennai, Hyderabad, Bangalore, Dubai)

● Customize messaging based on audience and budget

A/B Testing & Experimentation

● Test creatives, copy, audiences, and landing pages





● Scale winning campaigns quickly

Budget Management

● Allocate and optimize budgets across platforms

● Ensure minimal wastage and maximum ROI

Coordination

● Work closely with:

○ Pre-sales team → Lead quality feedback

○ Sales team → Conversion insights

○ Creative team → Ad creatives & videos

KPIs (Key Performance Indicators)

● Cost Per Lead (CPL)

● Monthly Qualified Leads

● Conversion Rate (Lead → Site Visit / Sale)

● ROI / ROAS

● Lead Quality Score (from sales team)

Required Skills

● 3–4 years in performance marketing (real estate / interiors preferred) ● Strong hands-on experience in:

○ Meta Ads Manager

○ Google Ads ● Understanding of:

○ Funnels, attribution, pixel tracking

○ CRM integration (Zoho, HubSpot, etc.)

● Data-driven thinking (not guesswork marketing)

Pay: ₹60,000.00 per month

Work Location: In person

📌 Performance Marketing Specialist (Chennai)
🏢 Tint tone and shade
📍 Chennai