GOOD EAT CO™ is a growing healthy snacks & beverages brand expanding across D2C, Amazon and Quick Commerce.
We are looking for a Performance Marketing Manager with proven hands-on experience in Meta Ads, Google Ads, E-commerce and Quick Commerce marketing.
Key Responsibilities
- Manage and optimize Meta Ads & Google Ads for customer acquisition and sales.
- Drive and track sales across D2C, Amazon and Quick Commerce.
- Monitor ROAS, CAC, AOV, CVR, CPC, CPM and CPA.
- Plan retargeting, acquisition, conversion and remarketing campaigns.
- Test creatives, audiences, offers and campaign structures.
- Analyse performance and optimize budgets based on ROI.
- Coordinate with creative/content teams for performance creatives.
- Track sales and performance across Amazon, Blinkit & Other Quick Commerce.
- Prepare weekly/monthly performance reports and identify growth opportunities.
Candidate Profile
- 2 to 4 years of hands-on Performance Marketing experience.
- Robust practical experience with Meta Ads Manager and Google Ads.
- Experience managing campaigns for D2C/FMCG/Food/E-commerce brands.
- Experience with Amazon Ads / Amazon Seller Central is required.
- Experience with Blinkit is strongly preferred.
- Strong understanding of ROAS, CAC, AOV, CVR and conversion funnels.
- Must be comfortable working with numbers, dashboards and campaign data.
Candidates with only social media management/content marketing experience will not be considered. Pay: ₹30,000.00 - ₹40,000.00 per month
Experience
- Performance marketing: 2 years (Required)
- Amazon Ads?: 2 years (Required)
- Quick Commerce: 2 years (Required)