We are looking for a results-driven Performance Marketing Specialist to plan, execute, and optimize paid digital campaigns across multiple platforms. The ideal candidate should have hands-on experience with Google Ads, Meta Ads, campaign optimization, conversion tracking, and performance analysis to drive quality leads and maximize ROI.

Key Responsibilities

- Plan, execute, and optimize paid campaigns on Meta Ads (Facebook & Instagram).

- Manage Search, Display, Shopping, Video, and Performance Max campaigns.

- Monitor campaign performance and optimize.

- Conduct keyword research, audience targeting, competitor analysis, and A/B testing.

- Prepare weekly and monthly performance reports with actionable insights.

- Manage campaign budgets efficiently to maximize ROI.





- Collaborate with the creative and content teams to develop high-performing ad creatives and landing pages.

- Stay updated with the latest trends and platform updates in digital advertising.

Required Skills

- 1-2 years of hands-on experience in Performance Marketing.

- Experience with Meta Pixel, Google Conversion Tracking, and UTM parameters.

- Understanding of bidding strategies, audience segmentation, remarketing, and funnel optimization.

- Robust analytical and reporting skills.

- Excellent communication and problem-solving abilities.

Pay: ₹18,000.00 - ₹22,000.00 per month

Work Location: In person

📌 Performance Marketing Executive (Panchkula)
🏢 Tech Arch Softwares
📍 Panchkula