Company Description

PSQUARE COMPANY is a business software development firm driven by the core values of perseverance and perfection. The company specializes in after-sales service management, production development and manufacturing solutions with strong quality control for the automotive industry, and advanced sales management software for medium to large-sized companies. Its flagship offering is a bespoke software building program that delivers fully customized solutions aligned with specific business goals, supported by top-tier development services and dedicated developer manpower.

Leveraging modern technologies such as React.js, MongoDB, Express.js, Node.js, React Native, Flutter, Swift, Java, and Kotlin, PSQUARE COMPANY focuses on innovation, reliability, and scalability to streamline client operations and enhance performance.

Role Description The Performance Marketer internship role at PSQUARE COMPANY is an on-site position based in the Mohali district. The intern will assist in planning, executing, and optimizing performance marketing campaigns across digital channels such as search, social media, and display. Daily responsibilities include monitoring campaign metrics, analyzing user acquisition and conversion data, preparing performance reports,



and suggesting data-backed improvements to maximize return on investment.

The role also involves collaborating with the marketing and product teams to align campaigns with business objectives, supporting A/B testing initiatives, and helping manage budgets and bids within defined constraints.

Qualifications

- Solid analytical and quantitative skills, with the ability to interpret marketing performance metrics and user behavior data.
- Basic knowledge of digital marketing concepts such as CPC, CPA, CTR, ROI, funnels, and remarketing strategies.
- Familiarity with online advertising platforms (e.g., Google Ads, Meta Ads) and web analytics tools (e.g., Google Analytics or similar).
- Proficiency in MS Excel or Google Sheets for data analysis, reporting, and visualization.
- Good communication and collaboration skills to work effectively with cross-functional teams.
- Detail-oriented mindset with a focus on testing, optimization, and continuous improvement.
- Ability to work on-site in Mohali district and manage multiple tasks in a quick-paced environment.
- Currently pursuing or recently completed a degree in Marketing, Business, Data Analytics, or a related field; prior internship experience in digital or performance marketing is an advantage.

📌 PERFORMANCE MARKETER (India)
🏢 PSQUARE
📍 India