Manager – Organic and AI Discoverability The role is intended to strengthen the organization’s organic and AI discoverability ecosystem by providing centralized coordination across Business Marketing teams, Digital, Analytics, Content teams, agency partners, and AI-enabled search/content optimization platforms.

The resource will work closely with different Business Units to understand their offerings, audiences, markets, priorities, and growth objectives, and translate those business goals into structured organic search, AEO/GEO, and AI discoverability priorities for execution through agency partners and supporting platforms.

The role will also provide governance across the discoverability operating model, track Business Unit-level performance, identify growth opportunities and gaps, and translate organic and AI visibility outcomes into explicit, business-oriented insights for Marketing and leadership stakeholders.

The candidate will therefore require a combination of enterprise organic search expertise, AEO/GEO and AI discoverability knowledge, strategic thinking, analytics, agency management, and strong collaboration with Business Marketing.

Business Justification

- Strengthen central discoverability governance within the Digital Experience team as the organic search, AEO/GEO, and AI discoverability model expands across multiple Business Units, agency partners, and AI-enabled workflow platforms.
- Provide dedicated capacity to work with Business Marketing teams, understand their individual business priorities, and translate those objectives into measurable organic and AI discoverability programs.




- Improve coordination and accountability across the discoverability ecosystem by centrally managing prioritization, agency deliverables, platform workflows, dependencies, execution progress, and performance tracking.
- Enable Business Unit-level performance management, ensuring organic growth and AI discoverability outcomes are measured against defined priorities and translated into clear business impact, opportunities, and required actions.
- Scale enterprise-wide organic and AI discoverability initiatives in a structured and consistent manner while responding to the rapidly evolving search and AI discovery landscape.

This headcount will enable the Digital Experience team to establish stronger central governance, Business Unit enablement, agency coordination, performance accountability, and strategic oversight across the discoverability ecosystem, while supporting the organization’s objective of improving visibility across both traditional search and emerging AI-powered discovery platforms.

Together, these two proposed positions address different capability requirements within the Digital Experience team:

- The Digital Platform Programs and Solutions role strengthens the team's capacity to manage the growing complexity, operations, modernization, and technical delivery of the corporate website platform.
- The Organic and AI Discoverability role strengthens the team's capacity to centrally govern and scale organic and AI discoverability across Business Units and the broader search ecosystem.

Both capabilities are becoming increasingly important as the corporate website evolves across multiple markets, business requirements, technology modernization, AI adoption, and changing search/discovery behaviors.

📌 Organic and AI Discoverability (Noida)
🏢 HCLTech
📍 Noida