TRALEXHO is an AI-powered Traceability-as-a-Service (TaaS) platform driven by a mission to build a more transparent, sustainable, and trusted global food system. By connecting every stage of the food value chain—from first-mile producers to end-consumers—our purpose is to ensure farm-to-fork visibility, eliminate operational risk, and empower food businesses to meet crucial international standards like USFDA FSMA and EUDR.

We are seeking an adaptable, tech-forward Marketing Specialist to bridge market intelligence, sales enablement, and daily operations. In this role, you will leverage AI-driven workflows to analyze target industry segments, build high-impact collateral for our sales team, manage event strategy, and keep daily sales operations running smoothly as a Scrum Master.

This role can be fully remote for a highly disciplined, self-motivated professional with exceptional communication skills.

Key Responsibilities

- AI-Driven Market Intelligence: Implement and refine AI workflows to research industry trends, monitor competitors, and map out target customer segments within our core focus industries.
- Sales Enablement & Info Kits: Design and maintain comprehensive information kits, pitch decks, battle cards, and one-pagers that equip the sales team for successful prospect engagements.
- Pre-Sales Operations:



Act as the primary point of contact for the sales team to channel, manage, and coordinate pre-sales requests and custom content needs.
- Sales Ops Scrum Master: Lead daily sales operations stand-ups using Scrum principles to remove blockers, track action items, and ensure cross-functional alignment.
- Event Planning & Management: Develop, organize, and execute end-to-end event marketing plans (webinars, industry conferences, and field events) to drive lead generation.

Qualifications & Skills

- Experience: 2–4 years of experience in B2B marketing, sales enablement, or marketing operations.
- AI Tooling Proficiency: Hands-on experience using generative AI tools (e.g., ChatGPT, Claude, Perplexity, custom AI agents) to accelerate market research and content creation.
- Sales Enablement Knowledge: Proven track record of creating effective sales collaterals and managing pre-sales support workflows.
- Agile/Scrum Capabilities: Familiarity with Agile frameworks and experience running daily stand-ups or sprint ceremonies.
- Event Management: Demonstrated ability to plan, promote, and execute virtual and in-person events.
- Remote Discipline: Robust self-management, organization, and communication skills required to work effectively in a remote setting.

📌 Marketing Specialist – Market Intelligence & Sales Enablement (Bengaluru)
🏢 TRALEXHO
📍 Bengaluru