We are seeking an experienced, numbers-driven Marketing Manager / Head of Growth to spearhead the customer acquisition and brand visibility for our high-end furniture and interior design business.

In this role, you will own the entire marketing funnel: from driving physical walk-ins and generating high-ticket design leads to managing B2B relationships with architects and interior designers. You will lead campaigns across digital performance channels, local showroom activations, and visual storytelling to scale our revenue.

KEY RESPONSIBILITIES1. Lead Generation & Store Walk-Ins

- Plan and oversee hyper-local digital campaigns (Meta Ads, Google Search/Maps Ads) to consistently drive qualified walk-ins and consultation bookings.
- Maintain a strict eye on Customer Acquisition Cost (CAC), Cost Per Lead (CPL), and Return on Ad Spend (ROAS).
- Optimize our local presence, including Google Business Profile, website SEO, and review management.

1. Visual Branding & Creative Direction

- Oversee the creative team (videographers, content creators, graphic designers) to produce luxury visual assets, including showroom walkthroughs, customer home reveals, and digital lookbooks.
- Build and maintain a distinct, aspirational brand aesthetic across Instagram, Pinterest, YouTube, and offline collateral.

1. B2B & Trade Alliance Growth

- Formulate strategic outreach programs and exclusive trade events targeting local interior designers, architects, luxury home builders, and real estate developers.




- Structure partnership incentive programs to encourage design professionals to specify our furniture for their client projects.

1. Budget & Campaign Management

- Manage the monthly marketing budget across paid ads, influencer collaborations, print/OOH media, and events.
- Plan seasonal promotional campaigns (e.g., festive seasons, recent collection launches, year-end clearance events) aligned with sales team targets.
- Work closely with the showroom sales team to monitor lead qualification, follow-ups, and conversion rates.

REQUIRED QUALIFICATIONS & SKILLS
- 4–7+ years of proven marketing experience, with substantial experience in luxury retail, furniture, home decor, real estate, or high-ticket consumer goods.
- Hands-on expertise with Meta Ads Manager, Google Ads, and local search marketing.
- Strong aesthetic sense and understanding of interior styling, luxury consumer psychology, and architectural spaces.
- Data-driven mindset: ability to analyze metrics, build funnel dashboards, and optimize campaign performance.
- Proven leadership abilities to direct in-house creatives, agency partners, and freelance contractors.
- Excellent presentation and networking skills to interface with industry professionals.

WHAT WE OFFER
- Competitive fixed compensation with aggressive performance bonuses tied to revenue growth.
- Complete ownership and autonomy to build and shape the brand’s marketing engine.
- Collaborative and design-forward showroom environment.

Pay: ₹12,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Marketing Manager / Head of Growth (Muppathadom)
🏢 THE COMFOERT SOFA
📍 Muppathadom