24 Sep
|
Gemini Power Hydraulics
|
Mumbai
24 Sep
Gemini Power Hydraulics
Mumbai
Role & responsibilities
- Develop and execute annual and quarterly marketing plans aligned with business objectives.
- Manage digital marketing activities including email marketing, WhatsApp marketing, social media, YouTube, website and SEO coordination.
- Plan and execute integrated marketing and lead-generation campaigns for different products, markets and customer segments.
- Develop B2B content including product communication, case studies, brochures, presentations, newsletters, videos and corporate communication.
- Translate technical/engineering information into clear and engaging customer communication.
- Lead marketing activities for exhibitions, trade shows, conferences and corporate events, including pre-event and post-event campaigns.
- Manage and guide the Marketing Executive and Graphic Designer, ensuring timely and high-quality output.
- Work closely with Sales, Business Heads, CEO/MD and other senior stakeholders on marketing priorities.
- Monitor marketing KPIs, campaign performance,
lead quality and digital engagement, and recommend improvements.
Preferred candidate profile
- 610 years of relevant marketing experience with at least 2–3 years of team/managerial responsibility.
- Strong experience in B2B marketing, digital marketing, content and campaign management.
- Experience in engineering, manufacturing, industrial products/equipment, machinery, automotive components, heavy engineering, construction equipment or industrial technology preferred.
- Robust written and verbal communication with the ability to simplify technical information.
- Good understanding of SEO, website analytics, CRM/marketing automation and campaign performance.
- Strong stakeholder management, project management and team leadership skills.
- Bachelor’s degree in Marketing, Business, Communications or related field; MBA/PGDM Marketing preferred.
📌 Marketing Manager (Mumbai)
🏢 Gemini Power Hydraulics
📍 Mumbai