Company Overview -

24 Dimensions is a Pune-based real estate mandate and project marketing firm specializing in premium residential developments. The company works closely with developers, landowners, and homebuyers to plan, position, and successfully sell real estate projects through a structured, end-to-end approach.

It offers services ranging from product strategy and marketing to in office sales and transaction support, ensuring smooth project execution from concept to completion. With a focus on curated luxury living and disciplined processes, 24 Dimensions aims to transform quality projects into fully sold developments. The firm has gained recognition in Pune’s real estate sector, including awards such as “Promising Mandate Firm of the Year – 2025.”

Role Overview -

The Marketing Manager will be responsible for planning, executing, managing, and optimizing digital marketing strategies for 24 Dimensions and its real estate mandate projects.

The role involves managing traditional (online) and digital (offline) campaigns, ATL & BTL activities lead-generation activities, social media marketing, performance marketing, content distribution, audience targeting, campaign analytics, and digital brand visibility across multiple projects and campaigns.

The ideal candidate should have a strong understanding of offline and online marketing, real estate marketing, lead-generation funnels, performance campaigns, customer acquisition, and data-driven campaign optimization. The candidate will work closely with the marketing, sales, CRM, creative, content, and management teams to ensure digital efforts translate into qualified leads, site visits, customer engagement, and sales opportunities.

Working Location - Head Office

Key Responsibilities -

- Develop and execute marketing strategies for 24 Dimensions and its real estate mandate projects.
- Plan and manage performance marketing campaigns across platforms such as Meta, Google, LinkedIn, YouTube, Newspaper, Hoardings and other relevant channels.
- Develop lead-generation campaigns for residential projects, launches, events, exhibitions, and other real estate marketing initiatives.
- Manage campaign budgets, audience targeting, bidding strategies, ad placements, and overall campaign performance.
- Monitor and optimize campaigns based on key performance indicators such as leads, cost per lead, lead quality, conversions, site visits, and sales outcomes.
- Work closely with the CRM and sales teams to track lead movement from acquisition to site visit and final conversion.
- Develop audience segments and geographical targeting strategies based on project location, customer profile, buying intent, income profile,



and investment potential.
- Plan and execute campaigns for project launches, property exhibitions, customer events, offers, and promotional activities.
- Manage social media marketing activities across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Coordinate with the content and graphic design teams to develop campaign creatives, videos, reels, carousels, landing-page content, and other digital assets.
- Develop and maintain marketing calendars for multiple projects and campaigns.
- Coordinate with external marketing agencies, vendors, freelancers, and technology partners wherever required.
- Monitor website, landing page, social media, ATL-BTL and campaign analytics to identify opportunities for improving customer acquisition and engagement.
- Conduct A/B testing of creatives, ad copies, audiences, landing pages, CTAs, and campaign strategies to improve performance.
- Track and prepare regular digital marketing performance reports covering campaign spends, leads, CPL, lead quality, conversion rates, site visits, and other relevant KPIs.
- Identify trends, customer behaviour patterns, competitor activities, and emerging digital marketing opportunities within the real estate sector.
- Ensure that all social communication follows the brand identity, positioning, communication standards, and project guidelines of 24 Dimensions and its client projects.
- Work closely with the sales and CRM teams to understand lead quality and continuously improve digital targeting and campaign performance.
- Maintain proper documentation of campaign data, audience segments, creatives, reports, budgets, and performance history for future campaigns.
- Stay updated with the latest developments in performance marketing, social media algorithms, digital advertising, AI tools, real estate marketing, and customer acquisition strategies.
- Ensure digital marketing activities are aligned with the overall business objective of generating qualified opportunities and supporting project sales.

Skills -
- Strong communication and interpersonal skills.
- Strong understanding of digital marketing concepts, customer acquisition, lead-generation funnels, and performance marketing.
- Hands-on knowledge of Meta Ads Manager and Google Ads.
- Good understanding of campaign planning,



audience targeting, retargeting, remarketing, and conversion optimization.
- Strong analytical and data interpretation skills with the ability to make marketing decisions based on campaign performance.
- Understanding of real estate digital marketing and property lead-generation campaigns will be preferred.
- Knowledge of Google Analytics, Google Tag Manager, Meta Pixel, conversion tracking, and other digital analytics tools.
- Ability to understand CPL, CAC, CTR, CPC, CPM, conversion rate, lead quality, ROAS, and other relevant marketing metrics.
- Good understanding of social media platforms and their respective content and advertising requirements.
- Ability to coordinate effectively with creative, content, CRM, sales, and management teams.
- Strong project management skills with the ability to manage multiple campaigns and deadlines simultaneously.
- Ability to identify campaign problems, analyse their root cause, and implement corrective actions.
- Knowledge of SEO, landing-page optimization, email marketing, WhatsApp marketing, and marketing automation will be an added advantage.
- Knowledge of tools such as Canva, Google Looker Studio, HubSpot, Zoho, Meta Business Suite, or other marketing/CRM platforms will be an added advantage.
- Prior experience in managing real estate, property, architecture, interiors, finance, or other high-value lead-generation campaigns will be preferred.

Must Pre-requisite of Work -
- Minimum 3–6 years of experience in digital marketing, preferably with experience in real estate, property marketing, or other lead-generation-driven industries.
- Hands-on experience in managing Meta Ads and Google Ads campaigns is required.
- Candidates should be able to demonstrate previous campaign performance, case studies, or relevant digital marketing work during the application/interview process.
- Strong understanding of performance marketing, lead generation, campaign optimization, and digital analytics is required.
- After shortlisting the resumes, the interview round will be conducted Offline. Thus, make sure you'll be able to commute to the venue for the same.
- You will be required to Work From the Office.
- You must stay presentable and maintain a formal conduct of work during office hours.
- 7 days prior approval must be obtained for the planned leaves.
- Must follow the office timings and schedules, ie; 10am to 7pm.

If you are a passionate individual and eager to make a productive impact, then apply now at or (phone hidden) with the subject as “Marketing Manager Job”.

Pay: ₹50,000.00 - ₹70,000.00 per month

Work Location: In person

📌 Marketing Manager (Swargate)
🏢 24DIMENSIONS
📍 Swargate