Position: Marketing Lead – Forex

Experience: 3–6 Years

Industry: Forex / CFD Brokerage

Upto - 15 LPA

About the Role

We are seeking a dynamic Marketing Lead – Forex to lead our marketing and business expansion efforts in the Forex/CFD brokerage industry. The role focuses on building market hype, boosting brand visibility, and driving client acquisition and retention through innovative marketing strategies and strategic partnerships.

Key Responsibilities

- Lead 360° marketing campaigns across digital, offline, performance, and branding channels.
- Drive social media growth and influencer marketing across Telegram, X (Twitter), Meta, LinkedIn, YouTube, and TikTok.
- Oversee performance marketing campaigns (Google Ads, Meta Ads, TikTok Ads, X Ads) with a robust focus on ROI optimization.
- Manage affiliate programs, Introducing Broker (IB) networks, referral programs, and strategic partnerships.
- Plan and represent the organization at forex expos, PR events, and industry awards.
- Collaborate closely with sales, product,



compliance, and operations teams to achieve business objectives.
- Lead and mentor the marketing team while effectively managing budgets and external vendors.
- Monitor and optimize KPIs such as CAC, CPL, FTD, ROAS, conversion rates, and customer lifetime value.

Ideal Candidate

- 3–6 years of experience in Forex/CFD brokerage marketing.
- Solid knowledge of Forex/CFD trading products, trader behavior, and regional markets.
- Expertise in performance marketing, social media growth, SEO, and brand-building initiatives.
- Experience in managing affiliate and IB programs.
- Strong leadership capabilities with experience in team management, training, and budget handling.
- Familiarity with AI tools such as ChatGPT, Claude, and other marketing automation platforms.
- Hands-on experience with CRM tools such as Zoho, HubSpot, or similar platforms.

📌 Marketing Lead (India)
🏢 UNICIDO Consulting
📍 India