24 Sep
|
Michael Page
|
Pune
About Our Client Our client is a leading player in the entertainment and leisure industry, operating a portfolio of well-established theme parks, water parks, and experiential destinations across India. Known for delivering memorable guest experiences, the organization combines innovation, expansion-driven growth, and consumer-centric strategies to maintain a solid position within the market.
- Lead the development and evolution of brand strategy, positioning, and communication across multiple consumer-facing brands.
- Drive digital and performance marketing initiatives across SEO, SEM, social media, influencer marketing, and paid media channels.
- Utilize consumer insights, market research, and analytics to strengthen customer engagement and support business decision-making.
- Design and execute integrated 360-degree marketing campaigns across digital, print, outdoor, and experiential channels.
- Develop strategic partnerships with travel operators, tourism stakeholders, media organizations, influencers, and commercial partners.
- Collaborate with sales and operations teams to increase visitor footfall, enhance ticket sales,
and support revenue growth initiatives.
- Lead, mentor, and develop a high-performing marketing team spanning brand, CRM, digital, content, and creative functions.
- Champion the adoption of marketing technology, automation platforms, and AI-driven solutions to improve effectiveness and personalization. Monitor marketing performance, optimize campaign ROI, and deliver measurable commercial outcomes The Successful Applicant We're looking for someone who has:
- A strong background in marketing and brand management - Strong skills in creating and managing campaigns.
- Leadership skills to guide and inspire a team.
- Excellent communication and collaboration abilities. What's on Offer - Opportunity to lead marketing for a nationally recognized entertainment platform.
- High-visibility leadership role with direct influence on growth strategy.
- Exposure to multi-brand portfolio management and large-scale campaigns. If you think this role is right for you, consider applying.
📌 Marketing Head (Pune)
🏢 Michael Page
📍 Pune