24 Sep
|
Chhappan Bhog
|
Lucknow
24 Sep
Chhappan Bhog
Lucknow
The Marketing Executive will support the planning and execution of Chhappan Bhog’s marketing activities across retail outlets, corporate gifting, catering, events and digital platforms. The role requires coordination with internal teams, agencies, vendors and corporate clients to strengthen brand visibility, generate business leads and increase sales.
Key Responsibilities
- Assist in planning and executing online and offline marketing campaigns.
- Promote Chhappan Bhog’s sweets, savouries, gift hampers, restaurant offerings and catering services.
- Plan promotional activities for festivals such as Diwali, Holi, Raksha Bandhan, Eid, New Year and other special occasions.
- Coordinate with graphic designers, photographers, printers and advertising agencies for marketing materials.
- Support the creation of social media posts, advertisements, brochures, catalogues, banners, menus and promotional creatives.
- Coordinate with the social media team to maintain a consistent content calendar.
- Visit corporate offices, institutions, hotels and event companies to generate leads for gifting and catering.
- Prepare and share corporate proposals, presentations, quotations and product catalogues.
- Follow up with prospective clients and maintain an updated lead database.
- Assist in developing partnerships with corporate companies, event planners, wedding planners and institutional buyers.
- Conduct local market research and monitor competitor products, pricing, offers and promotional activities.
- Support current product launches, outlet openings, exhibitions and promotional events.
- Plan and execute in-store branding, product displays, sampling activities and customer-engagement campaigns.
- Coordinate with sales, retail, production, and operations teams to ensure timely campaign execution.
- Collect customer and client feedback and share actionable insights with management.
- Maintain records of marketing expenses, vendor quotations, campaign materials and lead status.
- Prepare daily, weekly and monthly marketing activity reports.
- Ensure all communication and promotional material follows Chhappan Bhog’s brand guidelines.
Key Performance Indicators
- Number and quality of leads generated
- Conversion of corporate gifting and catering enquiries
- Growth in retail and promotional sales
- Campaign reach, engagement and response
- Timely execution of marketing activities
- Growth in corporate and institutional accounts
- Return on marketing expenditure
- Quality and consistency of brand communication
- Effectiveness of events and promotional activities
- Accuracy and timeliness of marketing reports
Pay: ₹9,979.64 - ₹25,000.00 per month
Work Location: In person
📌 Marketing Executive (Lucknow)
🏢 Chhappan Bhog
📍 Lucknow