Company & Brand Description

Baramati Agro Ltd. is a diversified agribusiness company with a strong presence across food processing, poultry, retail and consumer food brands.

We are launching Tennessee Hot Chicken Co. (THC)—a bold, youthful QSR brand built around flavour-packed hot chicken, burgers, vegetarian offerings, sides and beverages. THC combines great food with contemporary culture, energetic communication and memorable dining experiences.

We are looking for passionate individuals who want to be part of an exciting brand from its launch stage and contribute to its growth.

Role Description The Marketing Executive will support the planning and execution of digital marketing, social media, influencer collaborations, product launches, outlet promotions and local marketing activities.

The candidate will coordinate with agencies, influencers, vendors, internal teams and outlet staff to build brand awareness, increase customer engagement and support footfall and sales.

Key Responsibilities

- Assist in developing and executing monthly marketing and content calendars.
- Coordinate with creative, social media, digital and PR agencies.
- Support social media planning, posting and community engagement.
- Manage influencer and food-blogger collaborations.
- Identify relevant trends, content opportunities and local partnerships.
- Support outlet launches, promotional campaigns, events and activations.
- Coordinate partnerships with colleges, corporates, gyms and communities.
- Manage marketing collaterals, outlet branding and promotional materials.




- Coordinate product photography, menu updates and aggregator listings.
- Monitor customer comments, messages, mentions and Google reviews.
- Track competitor campaigns, offers and social media activities.
- Collect campaign data and prepare monthly marketing reports.
- Coordinate with operations and outlet teams for timely campaign execution.

Qualifications
- Bachelor’s degree in Marketing, Communications, Media, Business Management, Hospitality or a related field.
- 1–3 years of experience in marketing, social media, influencer marketing or brand coordination.
- Experience in the QSR, food, beverage, hospitality or retail industry is preferred.
- Good understanding of Instagram, Facebook, Google Business Profile and current digital trends.
- Strong written and verbal communication skills.

Basic understanding of digital marketing and social media analytics.
- Positive coordination, organisation and time-management skills.
- Ability to manage multiple campaigns and deadlines.
- Working knowledge of Canva, Microsoft Excel and PowerPoint is preferred.
- Comfortable visiting outlets and occasionally working during events or weekends.
- Fluency in English and Hindi; Marathi will be an advantage.

Ideal Candidate You are creative, proactive and highly organised, with a strong interest in food, pop culture, digital trends and consumer behaviour. You enjoy turning ideas into action, collaborating with different teams and helping build a young brand from the ground up.

📌 Marketing Executive (Pune)
🏢 Baramati Agro
📍 Pune