We are looking for a builder rather than a caretaker .

The ideal candidate would have approximately 5–8 years of relevant experience across some combination of:

· Brand and marketing strategy

· Content marketing

· Strategic partnerships

· Digital marketing

· Agency or account management

· Consumer/D2C businesses

· Early-stage or entrepreneurial environments

More key than the exact number of years is evidence that the person can:

· Think strategically and translate ideas into execution.

· Write exceptionally well and communicate complex ideas simply.

· Create strong presentations, pitch decks and partnership propositions.

· Research industries, organisations and people independently.

· Identify and build meaningful external relationships.

· Understand content deeply — beyond social-media posting.

· Manage multiple practitioners,



partners and content streams simultaneously.

· Brief and manage agencies, designers, writers, editors and performance marketers.

· Understand the fundamentals of digital acquisition and e-commerce.

· Use data and consumer insights to improve marketing decisions.

· Work comfortably in an early-stage workplace where the playbook is still being created.

Experience in health, wellness, nutraceuticals, healthcare, education, creator-led businesses or D2C would be valuable, but is not mandatory.

- Intellectual curiosity, strategic thinking and the ability to understand the space quickly matter more to us than having spent an entire career in one industry.

📌 Marketing and strategic partnership Lead (Mumbai)
🏢 PerNutriCrafts
📍 Mumbai