Key Responsibilities :

- Identify and generate B2B leads for IT services such as mobile app development and software development

- Conduct market research to identify target industries, companies, decision-makers, and potential clients.

- Generate leads through LinkedIn, email campaigns, cold calling, online directories, databases, and other relevant channels.

- Manage leads from the initial prospecting stage through follow-ups, engagement, qualification, and handover to the sales team.

- Develop and execute systematic follow-up strategies through email, LinkedIn, WhatsApp, and other appropriate channels.

- Update lead status, follow-up activities, and next actions in the CRM.

- Coordinate with the Sales, Business Development, and Marketing teams for lead-generation campaigns and business development activities.

- Support the planning and execution of email marketing, LinkedIn campaigns, outreach campaigns, and other marketing initiatives.

- Track campaign performance and share regular reports on leads, responses,



meetings, and conversions.

- Work with the team to develop content that supports lead generation and business development objectives.

Required Skills :

- Must have 02 to 04 years of experience in B2B Lead Generation, Inside Sales, Digital Marketing, or Business Development support.

- Strong understanding of the complete lead generation and nurturing process.

- Hands-on experience with LinkedIn Lead Generation and Email Outreach.

- Positive knowledge of LinkedIn Sales Navigator, Apollo.io, Lusha, ZoomInfo, Hunter.io, Snov.io, or similar tools.

- Experience with CRM platforms such as Zoho CRM, HubSpot, Salesforce, or similar.

- Good understanding of email marketing and lead nurturing campaigns.

- Strong content writing and business communication skills.

Work Location: Hybrid remote in Faridabad, Haryana

📌 Lead Generation & Marketing Coordinator (Faridabad)
🏢 Netmaxims Technologies Pvt.Ltd
📍 Faridabad