Position: Lead Generation Executive

Location: Dadar, Mumbai

Experience: 1–3 Years

Qualification: Graduate in Business, Marketing, Sales, or a related field

Working Hours: 10:00 AM – 7:00 PM

Role Overview:

The Lead Generation Executive will be responsible for identifying potential corporate, CSR, donor, partnership, and fundraising prospects, conducting outreach, qualifying leads, and supporting the fundraising and business development team in generating new opportunities.

Key Responsibilities:

1. Identify and research potential corporates, CSR teams, foundations, trusts, donors, and institutional partners.
2. Generate qualified leads through online research, LinkedIn, email campaigns, calls, networking platforms, databases, and other relevant sources.
3. Conduct regular outbound calls, emails, and LinkedIn outreach to prospective organizations and decision-makers.
4. Research companies' CSR activities, funding priorities, focus areas, previous partnerships, and eligibility criteria.
5. Build and maintain an updated lead generation and prospect database with complete contact and company information.
6. Qualify leads based on interest, funding potential, CSR alignment, decision-maker details, and partnership opportunities.
7. Schedule meetings and calls with qualified prospects for the Fundraising Head / Business Development team.
8.



Maintain regular follow-ups with prospects and update the status of every lead in CRM/Excel.
9. Prepare and share basic introductory emails, outreach messages, organization profiles, presentations, and other communication materials.
10. Coordinate with the fundraising and internal teams to provide relevant information required for proposals and partnership discussions.
11. Track lead status, outreach activity, meetings, responses, follow-ups, conversions, and reasons for non-conversion.
12. Identify new CSR trends, funding opportunities, corporate networks, events, and platforms that can generate potential leads.
13. Support the team during CSR meetings, networking events, presentations, conferences, and partnership activities.
14. Prepare regular daily, weekly, and monthly lead generation reports and share updates with the reporting manager.
15. Work towards achieving assigned lead generation, qualified lead, meeting, and conversion targets.

Key Skills:

- Good communication and interpersonal skills
- Strong research and lead-generation skills
- Fluent English communication.
- Basic understanding of CSR, fundraising, and corporate partnerships
- Good knowledge of LinkedIn and online research
- MS Excel, Word, PowerPoint, and basic CRM knowledge
- Follow-up and relationship-building skills
- Target-oriented and self-motivated approach
- Qualified and proactive attitude

📌 Lead Generation Executive (Mumbai)
🏢 Kokan NGO India
📍 Mumbai