Company: Contract Bazaar (Lex Mores Tech Pvt. Ltd.)

Location: Greater Noida, Sector 4(on-site)

Employment type: Full-time

Reports to: Founder

About Contract Bazaar

Contract Bazaar is a legal-tech platform that helps MSMEs and startups across India get their legal foundations right. We offer lawyer-drafted contracts, compliance support and legal advice at fixed, transparent prices, so business owners can protect their business without open-ended legal bills.

Role summary

We are looking for a Head of Sales and Marketing to own revenue and turn strong demand into a predictable, system-driven growth engine. You will own the full funnel from first contact to signed deal, build new revenue channels, lead the sales team, and put in place the processes and tracking that make sales and marketing run on systems rather than on individuals.

Key responsibilitiesRevenue and targets

- Set monthly and quarterly revenue targets for each sales channel, and back-calculate each into the leads, consultations, conversions and daily activity it needs.
- Own the revenue number and deliver against it, with a weekly forecast and gap analysis.
- Build and maintain the revenue model, updating planning assumptions with actual conversion rates.

Sales funnel management

- Own the full funnel, from first contact to signed deal and handover to the delivery team.
- Make sure every lead has a status, an owner and a next action with a date at all times.
- Set and enforce speed-to-lead standards.
- Reduce drop-offs at every stage, including unbooked leads, no-shows and consultations that didn't convert.
- Oversee closing, follow-ups, payment collection and handover to delivery.

Channel development

- Run event-led sales end to end: pre-event planning, on-ground lead capture, post-event follow-up and conversion.




- Build current revenue channels, including existing-client cross-sell and retainers, referral partnerships with CAs, CSs and consultants, platform and corporate partnerships, search, webinars and masterclasses, and industry associations.
- Reduce dependence on any single channel by building a balanced revenue mix.

Team leadership

- Lead the sales team, including callers, legal consultants and client coordinators, with clear role definitions and individual targets.
- Run daily stand-ups, weekly performance reviews and monthly target resets.
- Audit sales calls regularly and coach the team on needs discovery, objection handling and closing.
- Hire, onboard and train new team members as the function grows.

Marketing

- Own lead generation and nurture across all channels.
- Plan and run WhatsApp and email nurture flows for each lead segment.
- Own the content calendar across LinkedIn, Instagram and WhatsApp, working with the founder on thought-leadership content.
- Plan and run monthly webinars or masterclasses for both nurture and acquisition.
- Oversee website conversion, landing pages and paid campaigns.
- Ensure all marketing and advertising complies with Bar Council of India rules.

Systems, tracking and reporting
- Maintain the CRM or lead tracker so the data is accurate and up to date.
- Set up source tracking and attribution for every lead, campaign and channel.
- Track campaign performance and act on underperforming campaigns.
- Deliver weekly funnel reports and monthly channel-wise revenue reviews to the founders.

Process and SOPs

- Document and maintain SOPs for every stage of sales and marketing.
- Continuously improve processes based on data, loss reasons and team feedback.
- Coordinate with delivery, finance and partner teams for smooth handovers and a consistent client experience.

📌 Head of Sales and Marketing (Noida)
🏢 Contract Bazaar
📍 Noida