Head of Influencer Marketing (Mumbai)

Head of Influencer Marketing (Mumbai)

24 Sep
|
Kinetic Management
|
Mumbai

24 Sep

Kinetic Management

Mumbai

Company Description Kinetic Management is a leading influencer marketing and talent management agency, trusted by brands such as CRED, Marriott Bonvoy, Noise, RuPay, Hero Electric and others. The team crafts creator-led campaigns that deliver authentic impact across major digital platforms.

Kinetic represents some of the country’s most influential talent, helping them collaborate with brands at scale. From tourism initiatives to marquee brand launches, the agency operates at the intersection of culture, creativity, and commerce, offering a dynamic environment for marketing professionals.

Role Description The Head of Influencer Marketing will lead Kinetic’s influencer strategy and execution, overseeing end-to-end campaign development for key brand partners. This full time, on-site role is based in Mumbai and involves managing a team, setting performance goals, and providing day-to-day guidance on campaign planning, creator selection, and content direction.

The role includes building and maintaining relationships with creators, agencies, and brands, negotiating partnerships, and optimizing budgets and timelines.



The Head of Influencer Marketing will analyze campaign performance, produce reports and insights, and refine strategies to maximize ROI and brand impact. This position also collaborates closely with talent management, creative, and account management teams to ensure integrated, culture-forward campaigns.

Qualifications

- Strong expertise in influencer marketing, campaign strategy, and social media ecosystems across platforms such as Instagram, YouTube, and emerging channels.
- Proven experience in creator relations, and negotiation of contracts and long-term partnerships.
- Skills in marketing strategy, brand management, and digital campaign optimization, including data-driven decision-making.
- Experience in leadership, team management, and cross-functional collaboration within fast-paced agency or brand environments.
- Ability to interpret analytics, build performance reports, and translate insights into actionable strategy improvements.
- Excellent written and verbal communication

📌 Head of Influencer Marketing (Mumbai)
🏢 Kinetic Management
📍 Mumbai

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