Client Experience & Communications Manager – Key Updates

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Location : Vikhroli

CTC : 15 to 18 lkhs

B2B - Mktg

Account Expansion

Sales Force Mktg

Account Mktg Campaign

Contact Person : Divya : (phone hidden) (Wassup)

[email protected]

- Location: Mumbai, India

Department: Global Marketing

Reporting: Director Marketing Centre of Excellence / Marketing leadership

Role Purpose

- Drive client growth, retention and expansion through:
- Account-Based Marketing (ABM)
- Account Manager enablement
- Strategic client communications
- Focus on cross-sell, upsell and expansion revenue from existing clients.

- Key Responsibilities

1. ABM – Existing Client Growth

- Design ABM campaigns for existing accounts.
- Identify cross-sell/upsell opportunities.
- Build Target Account Lists.
- Track pipeline, expansion revenue and account engagement.

1. Account Manager Enablement

- Develop sales plays, talk tracks, objection-handling guides and email sequences.
- Conduct training for Account Managers.
- Maintain enablement material/library.

1. Client Communications

- Own newsletters and client updates.
- Prepare regulatory/compliance and product communications.
- Manage segmentation, consent and deliverability.
- Track engagement metrics such as open and click-through rates.

1. Client Engagement & Experience

- Support client events, roundtables, advisory boards and NPS programmes.
- Develop client advocacy, testimonials and case studies.




- Support retention of at-risk accounts and onboarding communications.

1. Cross-functional Collaboration

- Work with Regional Marketing, Product/Solutions Marketing, Marketing Operations, Account Management and Client Success.
- Use HubSpot for campaigns, segmentation, automation and reporting.

1. Performance & Reporting

- Track client conversion, expansion pipeline, newsletter engagement, ABM engagement and enablement adoption.
- Monthly reporting and QBR support.

- Candidate Profile

- Experience: 3–5 years
- B2B marketing experience with focus on Client/Customer Marketing, ABM or Account Expansion
- Experience in:
- ABM programmes
- Sales enablement
- Client newsletters/communications
- Regulatory/lifecycle communications
- Preferred sectors: Qualified Services, Financial Services, HR Tech or complex global B2B.

- Skills

- ABM
- HubSpot
- Salesforce / VForce
- Excellent written communication
- Stakeholder management
- Data-driven campaign analysis
- Regulatory/compliance communications
- Project management
- Commercial/revenue-oriented mindset
- Ability to work across global time zones.

- Education

- Bachelor's degree in Marketing, Business, Communications or related field
- ABM/HubSpot/customer marketing certifications are an advantage but not mandatory.

Most important sourcing keywords: ABM | B2B Marketing | Client Marketing | Customer Marketing | Account Expansion | Cross-sell | Upsell | Sales Enablement | HubSpot | Salesforce | Client Communications | Lifecycle Marketing

📌 Global Client Communication -B Mktg Acc Expansion ( MNC KPO) MUMBAI
🏢 Quotient Consultancy
📍 Mumbai