– FRANCHISE MANAGERJewellery IndustryPosition: Franchise Manager

Department: Business Development / Franchise Operations

Experience: 5–10 Years

Location: Jaipur

Employment Type: Full-Time

Reporting To: Management

Job PurposeWe are looking for an experienced Franchise Manager to drive the expansion of our jewellery brand through franchise outlets. The role will be responsible for franchise acquisition, market development, location evaluation, store launch, franchisee relationship management and outlet performance.

The ideal candidate should have strong experience in franchise development, premium/luxury retail, business expansion and partner management, preferably within the jewellery industry.

Key Responsibilities1. Franchise Development & Partner Acquisition· Identify and develop new franchise opportunities across cities and potential markets.

· Generate leads through networking, references, exhibitions, industry contacts, market visits and digital channels.

· Identify and evaluate potential franchise partners based on financial capability, business background, reputation, local network and market knowledge.

· Present the franchise model, investment structure, brand proposition and commercial terms.

· Manage the complete franchise pipeline from lead generation to closure.

· Coordinate with management for partner approval and franchise agreement execution.

- Market & Location Development· Identify high-potential cities, jewellery markets, malls and high-street locations.

· Conduct location feasibility studies covering customer profile, competition, footfall, catchment area, rental cost, investment, expected sales and ROI.

· Prepare market and location reports for management approval.

· Monitor competitor activities and emerging market opportunities.

- Store Setup & Launch· Coordinate the complete franchise store-opening process from approval to launch.

· Coordinate with Franchisee, Projects, Purchase, Inventory, Marketing, HR, Accounts and Operations teams.

· Ensure timely completion of interiors, branding, CCTV/security, POS systems, inventory, staff recruitment, uniforms, visual merchandising and marketing material.

· Prepare and monitor pre-opening checklists and ensure timely store launch.

- Franchise Operations & Performance· Act as the primary point of contact for franchise partners.





· Ensure franchise outlets follow company SOPs, operational policies and brand standards.

· Conduct regular store visits and performance reviews.

· Monitor customer experience, sales process, visual merchandising, staff grooming, billing, security and inventory practices.

· Identify operational gaps and implement corrective action plans.

- Sales & Revenue ManagementMonitor and improve franchise performance through:

· Sales and revenue

· Gross margin and profitability

· Footfall and conversion

· Average bill value

· Category-wise sales

· Customer acquisition and repeat business

· Inventory turnover

· Set and review outlet targets with management.

· Develop action plans for underperforming stores.

- Inventory & Jewellery Stock Management· Monitor stock levels, product assortment and replenishment.

· Track fast-moving, slow-moving and ageing inventory.

· Coordinate stock transfers and periodic stock audits.

· Ensure proper jewellery stock control, security and documentation.

- Franchisee Relationship Management· Build strong and long-term relationships with franchise partners.

· Conduct regular review meetings and understand franchisee concerns.

· Coordinate with Head Office departments to resolve operational and commercial issues.

· Maintain effective communication and ensure partner satisfaction.

- Marketing & Brand Support· Coordinate with the Marketing team for local marketing and promotional activities.

· Support store launches, festive campaigns, exhibitions, events and customer engagement activities.

· Ensure all franchise marketing activities follow company brand guidelines.

- Compliance & Reporting· Ensure franchisees comply with company policies, franchise agreements and SOPs.

· Conduct periodic franchise audits and report deviations to management.

· Monitor compliance related to billing, inventory, security, hallmarking and applicable statutory requirements.

· Prepare regular MIS reports covering franchise pipeline, openings, sales, inventory,



audits, market analysis and expansion progress.

Current Industry RequirementsThe candidate should be comfortable with modern, data-driven retail practices, including:

· Advanced MS Excel & MIS reporting

· CRM and digital lead management

· Sales dashboards and KPI tracking

· Market and location data analysis

· Digital marketing and social media awareness

· Contemporary visual merchandising

· Inventory and stock analytics

· AI-enabled tools for reporting, analysis and productivity

· Understanding of premium/luxury customer experience

· Awareness of changing jewellery consumer trends and omnichannel retail

Candidate ProfileQualification & Experience· Graduate in Business Administration, Marketing, Retail Management or related field.

· MBA/PGDM will be an advantage.

· 5–10 years of experience in franchise development, business development, retail expansion or premium/luxury retail.

· Experience in jewellery, diamond, fashion or luxury retail will be preferred.

· Proven experience in franchise acquisition and store expansion is highly desirable.

Key Skills· Franchise acquisition & development

· Business development and market expansion

· Location feasibility and market research

· Commercial negotiation

· Franchisee relationship management

· Retail sales and revenue management

· Strong communication and presentation skills

· Networking and negotiation

· MIS, Excel and analytical skills

· CRM and digital tools

· Cross-functional team coordination

Personal Attributes· Strong business acumen and target-oriented approach

· Professional and presentable

· Excellent networking and relationship-building skills

· Strong negotiation and problem-solving ability

· High ownership and accountability

· Ability to work independently and with senior management

· Willingness to travel extensively

· Ability to manage multiple projects simultaneously

Key Performance Indicators (KPIs)· Qualified franchise leads and conversions

· New franchise partnerships and store openings

· Timely store launch and expansion

· Franchisee sales and revenue growth

· Store profitability and productivity

· Franchisee retention and relationship management

· Inventory efficiency and compliance

· Market expansion and location performance

📌 Franchise Manager (Jaipur)
🏢 Rambhajo by Advit Jewels
📍 Jaipur