Key Responsibilities
Marketplace Management
- End-to-end management of Amazon India, Amazon US, Firstcry and Myntra accounts including catalogue, listings, pricing, and inventory
- Maintain listing health — ensure all ASINs are active, buyable, and optimised at all times
- Monitor and resolve suppressed listings, account health issues, and policy violations
- Manage FBA inbound shipments, inventory planning, and stock replenishment
Advertising & Performance Marketing
- Plan, execute, and optimise Sponsored Products (SP), Sponsored Brands (SB), and Sponsored Display (SD) campaigns on Amazon
- Manage MynAds campaigns on Myntra — campaign creation, budget management, CPC optimisation, and ROI tracking
- Conduct weekly analysis of search term reports, business reports, and campaign performance data
- Identify wasted spend, add negative keywords, graduate auto-discovered terms to exact match
- Maintain account ACoS below target thresholds (Amazon <16%, Myntra ROI above 8x)
Catalogue & Content
- Create and optimise product listings — titles, bullet points, descriptions, keywords, and A+ content
- Coordinate with the creative team for product photography, infographics, and A+ content creation
- Ensure size charts, fabric details, and product information are accurate and updated across all platforms
- Manage current ASIN launches with flywheel strategy — initial boost, keyword seeding, and review generation
Analytics & Reporting
- Prepare weekly and monthly performance reports — sales, sessions, CVR, ACoS, ROI, inventory
- Track and report key metrics: Glance Views, Buy Box percentage, return rates, and LIS (Listing In Stock %)
- Identify growth opportunities and underperforming categories with data-backed recommendations
- Maintain a dashboard tracking platform-wise revenue, spend, and profitability
Pay: ₹30,000.00 - ₹50,000.00 per month
Work Location: In person
📌 E-Commerce Manager (Delhi)
🏢 ASW
📍 Delhi