Roles and Responsibilities

- Plan and execute Performance Marketing campaigns for real estate projects.Manage and optimise Google Ads and Meta Ads campaigns for lead generation.

- Monitor campaign performance, budgets, CPL, conversions, and overall ROI.

- Develop and execute SEO strategies to improve website rankings and organic traffic.

- Manage SMO and social media activities across relevant platforms.

- Conduct keyword research, competitor analysis, and market research.

- Coordinate with content and creative teams for ad copies, creatives, landing pages, and promotional content.

- Track and analyse campaign performance using Google Analytics, Google Search Console, Meta Business Suite, and other relevant tools.

- Regularly prepare performance reports and provide insights for campaign improvement.

- Work closely with the Sales Team to monitor lead quality and improve lead conversion.

- Stay updated with the latest trends, tools, and changes in digital advertising platforms





Desired Candidate Profile

- Bachelor's/Master's degree in Marketing, Digital Marketing, or a related field.

- 2–5 years of relevant experience in Digital/Performance Marketing;

experience in Real Estate will be preferred.

- Hands-on experience with Google Ads, Meta Ads, SEO, and SMO.

- Solid understanding of lead generation and performance marketing.

- Experience with Google Analytics, Search Console, and campaign reporting.

- Good analytical and data-driven approach.

- Strong communication and coordination skills.

- Ability to manage multiple campaigns and projects simultaneously.

- Candidates with experience in Real Estate, Luxury Real Estate, or Hospitality will be preferred.

Pay: ₹25,000.00 - ₹40,000.82 per month

Benefits

- Flexible schedule

- Provident Fund

Work Location: In person

📌 Digital Marketing Specialist (Noida)
🏢 THE INNOVATORS DIGITAL ADS
📍 Noida