– Digital Marketing Executive (Teleshopping)

Position: Digital Marketing Manager Industry: Teleshopping / E-commerce

Experience: 1–2 Years

Employment Type: Full-Time

Location: Indore, Madhya Pradesh

About the Role

We are looking for a results-driven Digital Marketing Executive with hands-on experience in Meta Ads (Facebook & Instagram). Candidates who have previously worked in teleshopping, e-commerce, D2C, or performance marketing will be preferred.

Key Responsibilities

- Plan, create, manage, and optimize Meta Ads campaigns across Facebook and Instagram.
- Manage campaigns with a focus on sales, leads, conversions, and ROI.
- Conduct audience research and create appropriate targeting strategies.
- Set up and manage different campaign objectives, audiences, creatives, and ad sets.
- Monitor key performance metrics such as CTR, CPC, CPM, CPL, CPA, ROAS, conversions, and revenue.
- Analyze campaign performance and make data-driven optimization decisions.
- Test different ad creatives, copy, audiences, placements, and campaign strategies.
- Coordinate with the creative/content team to develop high-performing ad creatives, videos, and copy.
- Track campaign budgets and ensure efficient utilization of advertising spend.




- Identify winning campaigns and creatives and work on scaling them.
- Prepare regular performance reports and share insights with management.
- Monitor competitors and identify new trends, offers, creatives, and advertising strategies.
- Stay updated with changes in Meta Ads Manager, Facebook/Instagram advertising policies, and digital marketing trends.

Candidates with experience in the following areas will be preferred:

- Teleshopping / TV shopping
- D2C brands
- E-commerce
- Performance marketing
- Consumer products / direct-response marketing
- Lead generation and conversion-focused advertising

Required Skills

- Strong hands-on knowledge of Meta Ads Manager
- Facebook & Instagram advertising
- Campaign creation and optimization
- Audience targeting and retargeting
- Conversion and performance tracking
- Budget management
- Data analysis and reporting
- A/B testing
- Basic understanding of marketing funnels
- Positive analytical and problem-solving skills
- Ability to work with creative and sales teams

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Pay: ₹14,585.33 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing Manager (E-Commerece / Teleshopping) (Indore)
🏢 Pheonix Capital Research
📍 Indore