- A plan companies use to manage all interactions and relationships with current and future customers.
- A digital system that stores customer data, tracks phone calls and emails, and helps teams organize sales and support.
- To improve business relationships, increase sales, and keep customers happy.
- Keeps all customer phone numbers, addresses, and purchase histories in one shared place.
- Records notes from calls, support tickets, and marketing emails.
- Handles routine tasks like follow-up reminders and lead generation.