- Campaign Conceptualization: Brainstorm and develop creative ideas for integrated digital campaigns for clients.
- Multi-Format Copywriting: Write clear, persuasive, and channel-appropriate copy across various touchpoints
- Brand Voice Adaptation: Quickly adopt and maintain distinct tone-of-voice guidelines for multiple client brands spanning B2B and B2C industries.
- Pitch & Presentation: Present creative concepts internally and to clients, articulating the strategic rationale behind your messaging choices.
- Quality & Consistency: Proofread and edit all creative deliverables to ensure high standards of grammar, accuracy, and brand alignment prior to client review.
Requirements & Qualifications
- Experience:
2–4 years of agency experience as a copywriter, focusing on digital marketing and performance campaigns.
- Portfolio: A portfolio demonstrating strong conceptual thinking, short-form ad copy, long-form digital content, and multi-channel campaign work.
- Digital Native: Deep understanding of current digital advertising platforms, content formats, and trends across social media.
- Strategic Thinking: Ability to translate complex briefs, consumer research, and client goals into explicit, engaging messaging strategies.