Tiny Epic Solutions is an AI first marketing solutions company that works at the intersection brand, martech & performance marketing.
We become an integrated part of the businesses we work with, and help them scale with bespoke solutions across creative, AI, strategy & tech.
Role Overview
You are a crazy head . You talk in memes and slangs. You memorise trends as soon as you see them. You love telling stories and have a great sense of how social media works.
If you can turn an idea into a thumb-stopping piece of content and make people say “damn, that's positive” , we want you.
Key Responsibilities
Content Strategy & Planning
- Develop insight-led content strategies aligned with client business objectives.
- Define content pillars across social, web and performance marketing platforms.
- Create and manage monthly content calendars for multiple clients.
- Translate complex financial concepts into simple, engaging and compliant content.
Research & Insights
- Conduct deep research on:
- Industry trends
- Consumer behaviour & investor mindset
- Competitor content strategies
- Extract actionable insights to guide content direction.
Content Creation
- Write thumb-stopping content across formats:
- Social media posts — static, carousel and reel scripts
- Ad copies for performance marketing
- Website content,
blogs and landing pages
- Ensure content adheres to financial compliance requirements and brand tone.
Collaboration & Supervision
- Work closely with:
- Designers for visual storytelling
- Social media teams for execution
- Client servicing teams for feedback loops
- Review and refine content to maintain quality and consistency.
Required Skills & Qualifications
- 2–3 years of experience in social media copywriting/ad copywriting.
- Strong understanding of financial products such as mutual funds, loans, trading and insurance.
- Understanding of regulatory sensitivities in financial communication.
- Exceptional copywriting and storytelling skills.
- Ability to convert data and insights into compelling narratives.
- Familiarity with SEO, performance marketing content and digital funnels.
- Strong attention to detail and adherence to timelines.
- A crazy head with an even crazier imagination.
Good to Have
- Experience working in an agency setup.
- Understanding of the stock market/investing ecosystem.
- Exposure to content analytics tools.
- Exposure to AI tools for content creation.
- Trends run in your nerves.
KPIs / Success Metrics
- Engagement rates on content.
- Content-driven conversations.
- Quality and consistency of content output.
- Ad performance — CTR, CPL, etc.