Company: DigiPlusTech

Location: Noida

Work Mode: Full time | On-site

Experience: 1+ Year

Joining: Immediate Joiner Preferred

About DigiPlusTech

DigiPlusTech is a Social Media Marketing Agency helping founders, coaches, consultants, and service-based businesses build a strong and consistent presence on Instagram and LinkedIn .

We focus on social media strategy, personal branding, content creation, and platform-specific growth.

We are looking for a Content Strategist who understands social media content deeply and knows how to turn ideas into content that is relevant, engaging, and aligned with a brand's goals.

Role Overview

As a Content Strategist, you will be responsible for developing and planning content strategies for our clients across Instagram and LinkedIn .

You will understand the client's brand, audience, niche, and goals and use these insights to create content directions, content pillars, ideas, hooks, and strategies.

Key Responsibilities

- Develop and execute Instagram and LinkedIn content strategies
- Understand the client's brand, target audience, niche, and positioning
- Create content pillars, themes, and content directions
- Brainstorm strong hooks, unique angles, and storytelling concepts
- Develop platform-specific content ideas for Instagram and LinkedIn
- Understand the difference between Instagram and LinkedIn content
- Plan and manage content calendars
- Work closely with content writers, designers, and video editors
- Provide clear strategic direction to the content team
- Review and refine content to ensure it aligns with the overall strategy and brand voice
- Research competitors, industry trends, and audience behaviour
- Stay updated with changing social media trends,



formats, and content styles
- Analyse content performance and identify areas for improvement
- Develop content ideas for founder-led and personal branding accounts

What We’re Looking For
- 1+ year of experience in content strategy, social media, content marketing, or a related role
- Strong understanding of Instagram and LinkedIn
- Good understanding of social media writing and storytelling
- Solid knowledge of hooks, content angles, and audience psychology
- Excellent content ideation and research skills
- Ability to understand a brand and develop content around its positioning
- Valuable communication and collaboration skills
- Strong attention to detail
- Ability to manage multiple client accounts and deadlines
- Experience with personal branding/founder-led content will be an advantage

The Right Candidate Should
- Understand why people stop scrolling and engage with content
- Know how to adapt the same idea differently for Instagram and LinkedIn
- Have a strong sense of what makes content interesting and shareable
- Be comfortable researching different industries and audiences
- Think strategically instead of simply creating content on instructions
- Have a good understanding of current social media trends
- Be able to communicate ideas clearly with writers and creative teams

What We Offer
- Opportunity to work on real social media and personal branding projects
- Exposure to founders, coaches, consultants, and different business niches
- Hands-on experience with Instagram & LinkedIn strategy
- Collaborative and fast-paced work environment
- Opportunity to grow within a social media-focused team

To Apply: ? [email protected]

? (phone hidden)

📌 Content Strategist (Noida)
🏢 Digiplustech
📍 Noida