Location: Koramangala, Bengaluru - In-office

Work Week: 6 days/week

Compensation: ₹1-1.5L/month

Start: Immediate

We’re looking for a Content Scientist to become the in-house content ninja at 1811 Labs, working on UGC Pulse: www.ugcpulse.app

What do we do?

At 1811 Labs, we’re building agents of mass distribution. Agents that are always online, constantly looking at real-world data, and coming up with ideas to help products build distribution.

We’re starting with UGC Pulse, our platform for tracking, understanding, and scaling organic UGC for brands and products.

About the Role

This is not a traditional content-writing role.

You’ll be obsessed with understanding why some short-form content gets 10K views while another gets 10M, and then turning those learnings into better scripts, better hooks, better systems, and better results for our clients and products.

You’ll work across UGC, organic short-form content, content strategy, and our content intelligence/generation engine.

What you’ll do

- Review & write UGC scripts: develop, critique, and iterate scripts designed to drive views, retention, and conversions.
- Find trends: constantly study TikTok, Instagram, Reels, and emerging content formats to identify trends, patterns, hooks, creators, formats, and narratives that are working.
- Improve our content engine: use your learnings to continuously improve our hook-generation and script-generation systems.
- Lead client projects: work directly with clients, understand their products and goals, develop content strategies, and help them build a repeatable UGC/content motion.
- Build content intelligence: analyse winning and losing content and turn observations into frameworks, SOPs, prompts, and systems.
- Be the in-house content ninja: become the person everyone comes to when we need to understand what will make a piece of content better.

The ideal candidate

You

- Have a deep understanding of short-form content and what makes people stop scrolling.




- Are a content creator yourself. You don't just study content, you make it.
- Are insanely data-driven and naturally curious about the numbers behind content performance.
- Can look at 100 videos and identify patterns that others miss.
- Understand that content is a combination of creative intuition + experimentation + data.
- Are comfortable rapidly testing ideas, learning from failures, and iterating.

Good to have

- Experience with tech UGC / SaaS UGC / AI UGC / Canva-style UGC.
- Understanding of organic short-form content for technology products.
- Some understanding of product and product marketing.
- Experience working with creators or managing UGC programs.
- Experience with TikTok/Reels content analytics.

Non-negotiables

- Exceptional communication skills.
- Diligence and insane attention to detail.
- Hunger to drive views at scale.
- Extremely meticulous. You notice the difference between a good hook and a excellent hook.
- High ownership. You don't wait to be told what to do.
- Strong analytical thinking and an obsession with figuring out why something worked or didn't work.

What success looks like You’ll know you’re doing a great job when:

- Our scripts consistently get better.
- Our hooks get sharper.
- Our content engine gets smarter every week.
- We identify trends before they become obvious.
- Client content starts generating significantly more views.
- We develop repeatable frameworks for creating winning content.
- You become the person at 1811 Labs who knows short-form content better than anyone else.

Logistics

- Location: Koramangala, Bengaluru
- Mode: In-office
- Days: 6 days/week
- Joining: Immediate
- Compensation: ₹1-1.5L/month

If you spend an unhealthy amount of time analysing why a random Reel has 8M views, rewrite hooks in your head while scrolling, and genuinely want to figure out how to manufacture winning content at scale, we’d love to talk.

Apply Here - https://docs.google.com/document/d/17lTZLmq_Z7_n_bA2HMm5QM39n2op7FC3XIryUC4HXyk/edit?tab=t.0

📌 Content Scientist / Content Strategist (Short Form Video Content) (Bengaluru)
🏢 1811 Labs
📍 Bengaluru