Campaign Manager (Kolkata)

Campaign Manager (Kolkata)

24 Sep
|
RICE IAS
|
Kolkata

24 Sep

RICE IAS

Kolkata

Role & responsibilities

- Plan and execute Google Ads + Meta Ads campaigns.

- Manage Search, Display, YouTube and Performance Max campaigns.

- Conduct keyword research and audience analysis.

- Create and test multiple ad copies and campaign variations.

- Monitor CPL, conversion rate, ROAS and overall campaign performance.

- Optimise campaigns based on performance data.

- Set up and monitor conversion tracking.

- Analyse landing-page performance and suggest improvements.

- Coordinate with the sales, counselling, website and creative teams.

- Prepare regular campaign performance reports.

Preferred candidate profile

- 24 years of hands-on Google + Meta Ads experience.

- Robust understanding of lead-generation campaigns.

- Knowledge of Google Analytics and conversion tracking.

- Strong analytical and data interpretation skills.

- Experience handling education/EdTech campaigns preferred.

📌 Campaign Manager (Kolkata)
🏢 RICE IAS
📍 Kolkata

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