Brand Strategist (Mumbai)

Brand Strategist (Mumbai)

24 Sep
|
ConvergenSEE Asia
|
Mumbai

24 Sep

ConvergenSEE Asia

Mumbai

About the Role

We are looking for a Brand Strategist to join the House of Crazies who knows how to turn research, insights, and ideas into brands that people notice, remember, and connect with.

As Opportunity Creators, we believe great brand strategy sits at the intersection of people, business, and culture. It is about understanding where a brand stands today, finding where it could go next, and building the thinking that gets it there.

You’ll dive into markets, audiences, competitors, products, services, and consumer behaviour to uncover the insights that matter. You’ll turn those insights into brand stories, positioning, experiences, and strategies that create meaningful connections and business opportunities.

You’ll work closely with Creative, Marketing, Sales, and other teams to take a strategic thought from research and ideation all the way to execution.

How You Create Opportunities

Find the Insight

- Research products, services, industries, competitors, audiences, and consumer trends to uncover meaningful insights.
- Analyse data and market information to understand what is happening, why it matters, and where opportunities may exist.
- Turn research into clear strategic narratives that can shape brand thinking and communication.
- Keep a close eye on changing consumer behaviour, cultural trends, and the competitive landscape.

Shape the Brand

- Develop brand strategies that bring together brand identity, positioning, messaging, audience profiles, competition, and brand experience.
- Create compelling brand personas and define how brands should show up across different audiences and touchpoints.
- Help shape cohesive brand experiences that connect products and services with the right consumer journeys.
- Develop brand messaging that is clear, differentiated, relevant, and consistent.

Build the Opportunity

- Develop brand outreach programmes and Go-to-Market strategies aligned with business goals and objectives.




- Create and present strategic brand pitches that connect brands with their ideal audiences and uncover new opportunities.
- Identify ways to increase brand awareness, recall, differentiation, and overall brand equity.
- Translate brand strategy into marketing communication that can contribute to business growth.

Bring Strategy to Life

- Work closely with Creative, Marketing, Sales, and other teams to turn strategic thinking into action.
- Collaborate with internal and external stakeholders to ensure the brand story remains consistent across touchpoints.
- Enhance brand communication across websites, social media, brand collaterals, events, news, blogs, industry forums, and other relevant channels.
- Work with the Brand Marketing team to align plans, priorities, and execution.
- Track assigned KPIs across marketing and sales efforts and use performance insights to improve future initiatives.

Who We’re Looking For

- 2+ years of experience in Brand Marketing, Brand Strategy, Brand Management, or a similar role.
- Experience working with Marketing Technology, digital marketing, or related products and services would be an advantage.
- A proven track record of developing and executing successful brand campaigns and marketing initiatives.
- Strong understanding of Digital Marketing, Marketing Technology, and the broader digital ecosystem.
- A strategic thinker with strong research skills, a problem-solving attitude, and a solution-oriented mindset.
- Excellent presentation and storytelling skills, with the ability to turn complex thinking into a compelling narrative.
- Strong written and verbal communication skills. Experience in content creation is an added advantage.
- Comfortable working in a fast-moving,



dynamic setting where priorities can evolve.
- A result-oriented mindset with a genuine interest in building brands and driving business growth.
- Strong stakeholder management and cross-functional collaboration skills.
- Someone who cares deeply about creating exceptional brand and customer experiences.
- High levels of integrity, ownership, and trustworthiness.

Life at ConvergenSEE

We are Opportunity Creators.

A young, creative, passionate, and slightly crazy team building a martech firm that brings brands, content, creators, technology, data, and customer experience together through our CHNC platform.

For us, creating opportunities means opening doors where people usually see walls. It means helping brands find new ways to grow, helping creators find the right platforms, helping ideas find the right direction, and helping our own people find the space to learn, build, experiment, and become better every day.

Life at ConvergenSEE is fast, loud, full of ideas, and never boring. Some days are packed with briefs, brainstorms, deadlines, campaigns, edits, meetings, and “quick calls” that are never really quick.

Other days turn into celebrations, team banter, last-minute ideas, inside jokes, and conversations that somehow become the next big thing.

We like people who bring energy to the room, ownership to their work, and heart to everything they do. People who can think, create, question, learn, laugh, and still show up when things get chaotic.

This is a place for people who want to build, not just belong. People who enjoy the madness of a growing team, the pace of a creative workplace, and the satisfaction of seeing ideas come alive.

We work hard, show up for each other, and yes, if you can wine and dine with us after a long day, you will probably fit right in.

At ConvergenSEE, opportunity is not just what we create for brands. It is what we create for our people, our partners, our platforms, and every idea that walks through the door.

📌 Brand Strategist (Mumbai)
🏢 ConvergenSEE Asia
📍 Mumbai

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