Position - Brand Manager

Location - Recent Delhi (GK-2)

1. Brand Strategy & Positioning - Defining brand identity, value proposition, and ensuring consistent positioning across all touchpoints
2. Marketing Plan & Campaign Management - Planning and executing the monthly/annual marketing calendar, campaigns (ATL/digital), and launches within timelines
3. Market Research & Competitive Analysis - Tracking consumer insights, market trends, and competitor activity to inform strategy
4. P&L; / Budget Management - Owning the brand's marketing budget, spend allocation, and ROI across channels
5. Sales & Revenue Contribution - Driving brand's contribution to sales/revenue targets, often working closely with the sales team
6. Brand Health & Equity Tracking - Monitoring brand awareness, recall, perception, and customer satisfaction scores
7. Cross-functional Coordination - Working with sales, product/project, creative, and digital teams to ensure aligned execution
8. Agency & Vendor Management - Managing creative, media, performance and research agencies for quality and timely delivery

📌 Brand Manager (New Delhi)
🏢 Bhumika Group
📍 New Delhi