Company Description Bubz Functional Beverages Private Limited is a current-age beverage company building India’s next generation of better-for-you sodas with real health benefits. Its flagship brand, Bubz, offers “Real Soda.

Unreal

Benefits.” with each 250ml slim can containing 6g of prebiotic fiber for gut health, zero added sugar, no preservatives, and no artificial colors, naturally sweetened with monk fruit and under 15 calories per can. The brand currently offers four flavors—Classic Cola, Lemon Lime, Citrus Orange, and Strawberry—designed for conscious consumers such as Gen Z, young professionals, and fitness enthusiasts. Bubz focuses on D2C, quick commerce, and modern trade, combining premium on-the-go packaging with an aspirational, social brand experience. The company aims to make functional beverages mainstream in India, delivering evolved sodas without compromises or gimmicks.

Role Description This is a full-time, on-site Brand Executive role based in Mumbai.

The Brand

Executive will support the development and execution of brand strategies, ensuring consistent brand positioning across digital, retail, and experiential touchpoints. Day-to-day responsibilities include assisting in brand campaigns, coordinating with design, sales, and marketing teams,



and managing brand assets and guidelines. The role involves conducting market and consumer research, tracking competitor activity, and analyzing brand performance metrics to inform future initiatives.

The Brand

Executive will also help plan and execute promotions, events, and collaborations to strengthen brand visibility and engagement in D2C, quick commerce, and modern trade channels.

Qualifications

- Ability to develop and support Brand Strategy and Brand Management initiatives.
- Experience conducting Market Research to understand consumer behavior, trends, and competitive landscape.
- Strong Communication skills for cross-functional collaboration and external partner coordination.
- Knowledge of Brand Marketing, including campaign execution and channel-specific brand activities.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 1–3 years of experience in FMCG, beverages, or consumer brands preferred.
- Proficiency in basic data analysis and reporting; familiarity with digital marketing tools is an advantage.
- Detail-oriented, organized, and able to manage multiple projects in a fast-paced environment.

📌 Brand Executive (Mumbai)
🏢 Bubz functional beverages private
📍 Mumbai