BDM (South Delhi)

BDM (South Delhi)

24 Sep
|
Harrison Locks
|
South Delhi

24 Sep

Harrison Locks

South Delhi

1. JOB PURPOSE -

To drive specification, approval, and sales of door hardware products by developing strong relationships with key decision-makers in the tertiary segment - Builders, Developers, Architects, Interior Designers & PMC consultants - and ensuring business conversion through authorized Channel Partners / Distributors.

2. KEY RESULT AREAS (KRAs)

A. Business Development & Specification (Primary KRA)

- Generate and convert recent project leads from Builders, Developers, Architects, Contractors.
- Get company products specified / approved in BOQ and drawings of premium residential projects. - Conduct regular product presentations.

B. Influencer Management

- Build and maintain a strong database of top 30-40 Architects, Interior Designers and Developers in the assigned region.
- Maintain regular engagement calendar - daily, weekly meetings, product sampling, mock-up approvals.
- Ensure repeat specifications from key influencers.

C. Channel Partner Management

- Drive sales through assigned channel partners, distributors, and display dealers.
- Train dealer sales team on product USPs, new launches, and installation.
- Ensure channel partners are quoting and following up on projects generated by you.

D. Sales Target & Revenue

- Achieve monthly / quarterly / annual primary & secondary sales targets.
- Ensure timely collection of payments from channel partners for project orders.
- Monitor project pipeline from lead > quotation > negotiation > order > execution. E. Market Intelligence & Reporting - Track competitor activities, pricing, new products, and schemes in the market.
- Submit daily visit reports (DSR), weekly project pipeline, and monthly sales forecast.




- Identify gaps in market coverage and propose appointment of new channel partners.

3. DETAILED

- Identify upcoming real estate residential projects at design stage.
- Meet Architects & Developers to pitch door hardware range (Mortise Handles, Hinges, Locks, Door Closers, Cylinders, etc.) and explain technical advantages.
- Preparation of commercial offers as per the BOQs.
- Follow up with client and channel partner till order closure.
- Support channel partner in final negotiation and closing.
- Ensure product availability and timely dispatch in coordination with logistics & warehouse team.
- Handle site complaints, installation support through service team.
- Achieve product display and visibility at key dealer counters.

4. DESIRED SKILLS & COMPETENCIES

- Strong network with Architects / Builders / Developers in the region.
- Excellent communication, presentation & negotiation skills.
- Technical understanding of door hardware & building material industry.
- Self-motivated, target-oriented with ability to work independently.
- Proficiency in CRM, MS Excel & PowerPoint.

5. QUALIFICATION & EXPERIENCE

- Graduate / MBA in Marketing (Preferred)
- Experience: 4-6 years in Tertiary / Project Sales in Building Material, Door Hardware, Tiles, Sanitary ware, Lighting, Plywood, Paints etc.
- Age: Below 35 years

KPIs to Measure Performance:

- No. of new architects / builders added per month
- No. of projects specified & converted
- Value of pipeline created vs. target
- Monthly sales achievement (Primary & Secondary)
- Collection efficiency

Pay: ₹70,000.00 - ₹75,000.00 per month

Benefits

- Cell phone reimbursement
- Provident Fund

Work Location: In person

📌 BDM (South Delhi)
🏢 Harrison Locks
📍 South Delhi

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