Associate Product Manager - Discovery/Analytics

Company: Tata CLiQ (Tata Unistore Limited)

Function: Product – Discovery Charter

Location: Mumbai

About the Role

Tata CLiQ is looking for an Associate Product Manager to support and drive key initiatives across the Discovery experience - everything a customer sees and interacts with from the moment they land on the app or website (homepage, landing pages, category listing) through to the Product Detail Page (PDP). You will work closely with the Senior Product Manager and cross-functional teams including Marketing, Tech, Category, Merchandising, and Design to improve how customers browse, discover, and evaluate products across Tata CLiQ Fashion and Tata CLiQ Luxury. You will contribute to the Discovery roadmap, track relevant KPIs, and support data-led improvements that drive engagement and conversion.

What You'll Own

- Support product ownership and execution across the discovery journey: homepage, landing pages, category/listing pages, and product pages
- Write transparent PRDs and user stories that translate business and customer needs into buildable requirements
- Create basic wireframes and define UX flows in collaboration with Design and the Senior Product Manager
- Coordinate UAT, track defects, and support quality releases in partnership with QA and Engineering
- Use analytics to identify funnel drop-offs, develop hypotheses, and recommend roadmap priorities
- Support A/B tests and conduct post-launch analysis to measure impact and identify iterations
- Coordinate with Marketing on campaign landing pages and on-site merchandising requirements




- Work with Category and Merchandising teams to help surface the right assortment at the right time
- Work with Tech/Engineering to clarify requirements, support scoping, and track feature delivery
- Support the Analytics charter, including instrumentation, tracking, dashboards, and reporting requirements
- Assist in defining measurement plans for the discovery journey and validate that events and metrics are tracked correctly
- Prepare insights for stakeholders and support teams in interpreting data and defining tracking requirements for their initiatives

What We're Looking For

- 2-4 years of overall experience, including at least 1-2 years in product management or a closely related product role
- Prior experience in e-commerce, quick-commerce (qcommerce), consumer internet, or a digital product environment is preferred
- Strong proficiency with analytics tools; hands-on experience with Mixpanel is preferred
- Experience writing PRDs or user stories, creating basic wireframes, and supporting UAT
- Comfortable collaborating with multiple cross-functional stakeholders including Marketing, Tech, Category, Merchandising, and Design
- Strong analytical mindset with the ability to interpret data and translate insights into product recommendations
- Strong communication and stakeholder-management skills, with the ability to drive clarity and alignment on requirements and priorities

Good to Have

- Familiarity with tools like Rudderstack or similar CDPs
- Understanding of SEO fundamentals as they relate to landing/category pages
- Experience with personalization or recommendation-driven discovery features

📌 Associate Product Manager (Mumbai)
🏢 Tata CLiQ Fashion
📍 Mumbai