- Play an active and supportive role in driving the vision for the company in coordination with the Copy and SM and communicating the same to the employees within the team.
- Focus on leadership actions impacting team members' performance to create better customer experiences and business results.
- Key focus on trying to plug any existing issues within the organization as a whole.
- Setting the democratic leadership tone for the organization.
Business Strategy, Direction & Positioning
- Involvement in existing brand strategy discussions and brainstorming sessions.
- Develop creative programs and design concepts that meet the business objectives of the organization and that advance the brand strategies.
- Lead initiatives and define future brand design direction.
- Ensure design quality and that design directives are followed.
- Knowledge of the strategic direction of all accounts handled by his/her team.
Account Mining & Partnerships
- Work collaboratively with the SMM and strategy team to develop innovative concepts, identify potential problems, and formulate recommendations.
- Contributing to pitch presentations.
Account Management
- Detailed knowledge of the design strategy formulated for different brands.
- Ensure effective and timely implementation of strategies.
- Communicate and represent the brand from the design perspective, in and outside the design team.
- Briefing and managing social media and development teams.
- Take regular feedback from the client regarding the quality of work and areas of improvement.
- Attend important and strategic client meetings.
Team Management
- Foster growth and skill development of team members.
- Creative direction. Helping to drive innovation and creativity within the team.
- Internal communication to streamline and standardize service quality in line with Moshi Moshi's positioning.
- Provide leadership of the account team and client, and ensure best-in-class work is delivered consistently.
Planning and prioritizing the team2s work
- Improving the tracking and monitoring of team members as they progress through their work and skill set, and providing support such as counseling and extra training, where needed.
- Project management work and ensure all deadlines are met.
- Actively participate in the hiring process as part of interviewing and assessing candidates for their team as per the requirements of the accounts.
- Keep a tab and reduce the attrition factors within the team and advise and inform the management accordingly.
- Training needs analysis and other employee development activities of current joiners and team members.
- Track and report the length of time for the training required on various training modules and suggest improvements to the company.
- Perform quarterly evaluations and annual appraisals for the team members periodically and update the HR and management on the progress.
- Strong inter-department coordination to avoid any confusion.
📌 Associate Art Director ( Digital Marketing) (Bengaluru)
🏢 Moshi Moshi
📍 Bengaluru
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