Matrimony.com Limited is India’s first pure-play consumer internet company to be listed, with BharatMatrimony recognized as the country’s largest and most trusted matrimony brand. The company offers matchmaking and marriage-related services across websites, mobile platforms, apps, and over 130 company-owned retail outlets. Its portfolio includes BharatMatrimony, EliteMatrimony, and CommunityMatrimony, serving diverse communities and customer segments.

Matrimony.com is certified as a Great Place to Work®, reflecting its focus on employee well-being and an inclusive workplace. Building on its leadership in matchmaking, the company is expanding into the $55 billion marriage services industry via WeddingBazaar and Mandap.com, with an ambition to become a billion-dollar revenue organization.

About the RoleWe are looking for an experienced Brand Partnerships & Alliances professional to support the development and management of a growing brand partnership ecosystem.

The role will primarily focus on building a strong pipeline of prospective brand partners through structured market research, brand identification, decision-maker mapping and outreach, while also managing the coordination, performance tracking and commercial follow-up of existing partnerships.

The candidate should be capable of independently identifying relevant brands and the right stakeholders, establishing initial contact and generating qualified meetings.

Key Responsibilities1. Brand Research & Partnership Pipeline

- Research and identify potential brand partners across consumer-facing categories such as Jewellery, Apparel, Consumer Electronics, Appliances, Travel, Beauty & Grooming, Furniture, Lifestyle and other relevant sectors.
- Build and maintain category-wise, city-wise and state-wise databases of prospective brands.
- Research brand profiles, geographical presence, store networks and partnership potential.
- Identify relevant decision-makers across Partnerships, Alliances, Marketing,



Business Development and senior management.

2. Brand Outreach & Meeting Generation

- Independently reach out to prospective partners through LinkedIn, email, calls, corporate board lines, professional networks and referrals.
- Establish initial conversations with relevant brand stakeholders.
- Generate and schedule qualified meetings with decision-makers.
- Undertake structured follow-ups to move conversations forward.
- Maintain an active and measurable partnership pipeline.

3. Existing Brand & Partner Management

- Coordinate periodic performance and relationship reviews with active brand partners.
- Track partnership performance, customer engagement and other agreed business metrics.
- Coordinate collection and consolidation of relevant partner data.
- Maintain action items from partner reviews and follow through until closure.
- Identify recurring issues or dependencies and escalate them appropriately.

4. Commercial & Payment Coordination

- Coordinate with internal teams for partner-related delivery and performance data.
- Support timely raising and submission of applicable invoices.
- Maintain brand-wise trackers covering invoices, due dates, payments and outstanding amounts.
- Follow up with partners and internal Finance teams for reconciliation and closure.

5. Cross-functional Coordination

- Work closely with Finance, Operations, Product, Marketing and other internal stakeholders.
- Ensure brand information, commercials, offers, locations and operational requirements are accurately maintained.
- Coordinate resolution of operational and partner-related issues.




- Maintain organised records and documentation across partnerships.

6. MIS & Reporting

- Maintain a comprehensive partnership dashboard covering the funnel from Target Brand → Decision-Maker → Outreach → Meeting → Partnership Status → Performance → Invoicing → Collections.
- Provide weekly updates on prospects, outreach, meetings and pending follow-ups.
- Prepare periodic performance summaries for active partnerships.
- Maintain clear visibility on ownership, timelines and pending actions.

Candidate Profile
- Minimum 5 years of relevant skilled experience, preferably in Brand Partnerships, Brand Alliances, Strategic Alliances, Partnerships, Key Account Management or related functions.
- Strong experience in independently researching brands and identifying relevant decision-makers.
- Hands-on experience using LinkedIn and professional networks for corporate prospecting and stakeholder mapping.
- Comfortable with cold outreach, corporate calling and engaging senior stakeholders.
- Experience managing multiple external partners and coordinating with internal teams.
- Experience in Retail, Jewellery, Apparel, Consumer Electronics, FMCG, E-commerce, Travel, Lifestyle, Loyalty/Rewards or Gifting would be an advantage.
- Bachelor’s degree in Business, Commerce, Marketing, Management or a related discipline; MBA/PGDM preferred but not mandatory.

Key SkillsStrong market research and prospecting skills, excellent communication and networking ability, relationship management, commercial understanding, structured follow-up, stakeholder management, strong execution and closure orientation, and proficiency in Excel/Google Sheets, PowerPoint and CRM/MIS tools. The ideal candidate should be resourceful and network-oriented, with the ability to independently identify opportunities, open doors with relevant stakeholders and take partnership conversations from prospecting through execution.

📌 Assistant Manager / Manager – Brand Partnerships & Alliances (Chennai)
🏢 Matrimony.com
📍 Chennai