Assistant Manager – CRM & Lifecycle Marketing (India)

Assistant Manager – CRM & Lifecycle Marketing (India)

24 Sep
|
Centre for Hearing®
|
India

24 Sep

Centre for Hearing®

India

We’re Hiring | Assistant Manager – CRM & Lifecycle Marketing

Location: South Delhi

Experience: 4–6 Years

Company: Centre for Hearing® | Anand Hearing Care Pvt. Ltd.

Employment: Full-time

About Centre for Hearing®

Centre for Hearing®, part of Anand Hearing Care Pvt. Ltd., is a growing hearing-care organisation with a legacy dating back to 1973 and a network of advanced audiology and hearing-care clinics across North India. We provide comprehensive hearing-care services including hearing assessment, hearing-aid fitting, rehabilitation, cochlear implant counselling, tinnitus management and speech therapy. With a large patient database and growing clinic network, we are increasingly focused on using technology and data to build stronger patient relationships.

About the Role

We are looking for a hands-on CRM & Lifecycle Marketing professional who can take ownership of Database Marketing, WhatsApp Marketing, Customer Segmentation, Marketing Automation, Reactivation & CRM Campaigns.

What You’ll Work On

• Database & customer segmentation

• WhatsApp marketing & automated journeys

• Customer lifecycle & reactivation campaigns

• CRM & marketing automation

• Lead nurturing and retention

• Campaign analytics, A/B testing & reporting

• Driving measurable outcomes from existing customer data

Who Are We Looking For?

You should have:





• 4–6 years of relevant experience in CRM, lifecycle marketing, database marketing, marketing automation or a closely related field.

- Hands-on experience with WhatsApp Marketing, preferably WhatsApp Business API/Platform.
- Experience working with a sizeable customer/patient/consumer database.
- Experience in customer segmentation and targeted campaigns.
- Experience designing automated customer journeys.
- Strong understanding of lead nurturing, retention and reactivation.
- Experience with CRM or marketing automation platforms.
- Strong analytical and Excel/Google Sheets skills.
- Ability to independently plan, execute and measure campaigns.
- Robust communication and coordination skills.

Platform Experience – Advantage

Experience with LeadSquared, HubSpot, Zoho, Salesforce, CleverTap, MoEngage, WebEngage, Netcore, WATI, Gupshup, AiSensy or similar CRM/marketing automation platforms will be an advantage.

We’re especially interested in candidates who have personally built and executed WhatsApp/CRM campaigns, customer journeys, database segmentation or reactivation campaigns and can demonstrate measurable results.

Interested candidates can send their CV along with a brief note describing one CRM/WhatsApp/database marketing campaign they have personally built and executed.

Email: [email protected]

📌 Assistant Manager – CRM & Lifecycle Marketing (India)
🏢 Centre for Hearing®
📍 India

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