24 Sep
|
COGNITUTE
|
Noida
VP / Assistant Director Location: Bhutani Alphathum, Sector 90, Noida
Work Mode: In office
Employment Type: Full-Time
Experience: 7–8 Years
Key Responsibilities
- Lead SEO strategy, including technical SEO, on-page SEO, off-page SEO, keyword strategy, content optimization, and performance tracking.
- Drive GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) strategies to improve brand visibility across AI-powered and answer-based search platforms.
- Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms.
- Develop and execute social media marketing strategies across relevant platforms.
- Monitor campaign performance, analyze data, and optimize campaigns to improve ROI, conversions, and customer acquisition.
- Define KPIs, prepare performance reports, and present insights and recommendations to senior leadership.
- Manage and mentor digital marketing teams while ensuring effective execution of campaigns and strategies.
- Excellent communication skills and end to end client handling.
Required Skills & Expertise
- Extensive knowledge and practical experience in:
- SEO
- GEO (Generative Engine Optimization)
- AEO (Answer Engine Optimization)
- Paid Ads / Performance Marketing
- Social Media Marketing.
- Strong understanding of Google Ads, Meta Ads, analytics, conversion optimization, and campaign performance metrics.
- Experience with SEO and analytics tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Ability to manage multiple projects and lead teams in a fast-paced environment.
Job Location: Bhutani Alphathum, Sector 90, Noida Work Mode: On-site
Employment Type: Full-Time
📌 Assistant Director (Noida)
🏢 COGNITUTE
📍 Noida