Role: AI Product Lead - Founder's Office Experience: 8 Years + Location: Gurgaon About Fairdeal.Market Fairdeal.market is a B2B quick commerce platform built for India's 13 million Kirana stores. We deliver 1000+ FMCG products at wholesale prices in under 60 minutes, so local retailers can stock smarter, spend less, and grow faster.

Role Summary We are looking for a highly entrepreneurial AI Product Leader to join the Founder’s Office and take complete ownership of this opportunity. This is not a traditional Product Manager role. You will work directly with the Founder to identify high-impact problems, understand retailers deeply, define the product vision, experiment with AI-led solutions and take products from 0 → 1 → scale.

You will be expected to distinguish between an impressive AI demo and a product that customers will actually use and pay for. The ideal candidate combines product thinking, GenAI understanding, customer obsession and exceptional execution.

What You Will Do

- Own the AI product roadmap from problem discovery to execution and scale.
- Identify high-value use cases where AI can improve retailer productivity, profitability and decision-making.
- Spend significant time understanding the real-world behaviour and pain points of kirana and small retailers.
- Translate customer problems into clear product requirements, workflows and measurable outcomes.
- Evaluate and implement Generative AI, LLMs, AI agents and automation where they create genuine product value.
- Build and test rapid MVPs and prototypes to validate ideas before investing heavily in engineering.
- Work closely with Engineering, Data, Operations, Category, Supply Chain and Business teams to take products live.
- Define product metrics and continuously measure adoption, engagement, retention and business impact.
- Own product prioritisation and make clear trade-offs between speed,



impact and complexity.
- Develop a strong understanding of retailer data, transaction behaviour, inventory, assortment, pricing and replenishment patterns.
- Take products from early experimentation to scalable, reliable systems used across the Fairdeal.Market network.
- Present product strategy, progress, learnings and business impact directly to the Founder.

What We Are Looking For

- 8+ years of experience building and scaling technology products used by real customers.
- Strong experience in Product Management / 0-to-1 product building / Founder’s Office / Product Strategy.
- Strong understanding of Generative AI and modern AI product development.
- Ability to differentiate between an AI demo, feature and scalable product.
- Experience working closely with engineering and data teams.
- Strong customer discovery and problem-solving skills.
- Ability to work with ambiguity and independently drive initiatives from idea to execution.
- Strong analytical and strategic thinking with a bias toward action.
- Excellent communication and stakeholder-management skills.

Good to have

- Experience building AI-first products, AI agents or LLM-powered applications.
- Experience in B2B, B2B2C, Retail, E-commerce, Quick Commerce, FMCG or Supply Chain.
- Experience with recommendation engines, demand forecasting, inventory optimisation, pricing, assortment or replenishment products.
- Experience working in an early-stage startup or directly with founders.
- Technical understanding of APIs, LLMs, AI workflows, data pipelines and product experimentation.
- Experience taking a product from 0 → 1 and subsequently scaling it.

Why Join Fairdeal.Market?

- Build India’s first B2B quick commerce platform
- Work directly with founders and industry leaders on 0→1 and 1→100 journeys
- High ownership, quick growth, and the opportunity to create real impact in India’s retail ecosystem

📌 AI Product Lead - Founder's Office (Gurugram)
🏢 Fairdeal.market
📍 Gurugram