- Hands-on experience with Adobe Analytics implementation and configuration.
- Expertise in Adobe Experience Platform Data Collection (Adobe Launch).
- Robust understanding of eVars, props, success events, processing rules, and classifications.
- Experience with AEP Web SDK implementation.
- Knowledge of schemas, datastreams, datasets, and event forwarding.
- Experience in SDR preparation and analytics documentation.
- Strong understanding of HTML, JavaScript, and web technologies.
- Experience in analytics QA, testing, and debugging.
- Excellent communication and stakeholder management skills.
- Node.js experience is an added advantage.
Preferred Qualifications
- Bachelor’s degree in Engineering, Computer Science, Analytics, or a related field.
- Adobe certifications are preferred.
- Exposure to Adobe Workspace, Google Analytics, or other web analytics platforms is a plus.