Position: Content Led Growth Marketer
Experience: 3-5 years of full-time experience
Location: Gurgaon (In-office)

About Sav:

Sav is a Series A-stage company, founded by experienced operators with backgrounds across global banking, payments, and financial infrastructure. The company is backed by institutional investors and strategic partners, supporting its build-out at the intersection of open finance, AI, and regulated financial products.

Operating across the GCC with a growing global footprint, Sav is building an autonomous finance platform that unifies how consumers spend, save, invest, and manage credit. The company has been recognized among the UAE Future 100, Deloitte Fast 50, and as a Top 10 AI startup in MENA by Google for Startups.

We operate across three core layers - data, intelligence, and products - to create a seamless financial system.

- Our data layer aggregates real-time financial information across institutions using open finance frameworks.
- Our intelligence layer applies AI to identify opportunities, automate decisions, and optimize financial outcomes.
- Our product layer embeds regulated financial offerings directly into the consumer journey.

This integrated stack creates a 360 platform to continuously launch and scale new financial products across markets. You will operate across this full stack - translating data into intelligence, and intelligence into live, scalable, revenue generation products.

The Role:

We are looking for a Content-Led Growth Marketer to lead Sav's social media presence, audience growth, and community building across platforms.
This is not a traditional social media manager role.
We're looking for someone who deeply understands internet culture, storytelling, platform dynamics, distribution mechanics, and community psychology.
You should be equally comfortable building content strategy, spotting trends before they become mainstream, writing sharp copy, managing creators, growing engaged communities, and turning content into measurable business impact.



This role sits at the intersection of content, growth, brand, and community.

Job Description:

i. Content Strategy & Audience Growth

- Own and execute Sav's content strategy across LinkedIn, Instagram, X, YouTube, and emerging platforms
- Build audience growth engines that increase reach, engagement, and brand affinity
- Identify platform-specific opportunities and develop content formats optimized for distribution
- Continuously experiment with new content ideas, formats, and growth loops

ii. Content Creation & Storytelling

- Create compelling content that simplifies finance, investing, AI, and consumer money management
- Write high-quality copy across social media, blogs, newsletters, and campaign assets
- Transform product launches, insights, customer stories, and market trends into engaging content
- Develop narrative-driven content that drives conversation and community participation

iii. Community Building & Engagement

- Build and nurture highly engaged online communities around the Sav brand
- Create systems that encourage interaction, retention, advocacy, and organic growth
- Engage with audiences, creators, and customers to strengthen brand affinity
- Turn community insights into content opportunities and product feedback loops

iv. Creator & Distribution Ecosystem

- Identify, onboard, and manage creators, influencers, and community partners
- Build scalable creator-led distribution channels for content and campaigns
- Collaborate with external partners to expand reach and audience penetration
- Measure and optimize creator performance against business objectives

v. Analytics, Growth & Performance





- Track content performance across channels and derive actionable insights
- Monitor engagement, audience growth, retention, and conversion metrics
- Use data to refine content strategy, distribution tactics, and experimentation frameworks
- Build repeatable systems that connect content efforts to growth outcomes

vi. AI-Powered Content Operations

- Leverage AI tools to accelerate content ideation, research, production, and distribution
- Build efficient workflows that improve content velocity while maintaining quality
- Stay updated on emerging AI tools, platform trends, and content innovations
- Continuously experiment with recent ways of scaling content creation and distribution

vii. Collaboration & Execution

- Work closely with Product, Growth, Design, Creative, and Leadership teams
- Translate business priorities into content opportunities and audience narratives
- Manage content calendars, campaign execution, and publishing workflows
- Maintain a strong bias toward execution, experimentation, and continuous learning

Experience and qualifications:

- 3-4 years of experience in content marketing, growth marketing, social media, community, or creator ecosystem roles
- Strong understanding of social media platforms, internet culture, and content distribution mechanics
- Exceptional storytelling, copywriting, and communication skills
- Demonstrated experience growing audiences, communities, or content-led brands
- Experience working with creators, influencers, or community-led initiatives
- Strong analytical mindset with the ability to interpret content performance data
- Familiarity with AI-powered content and marketing tools
- Ability to thrive in a fast-paced startup environment with high ownership and autonomy

Why join Sav?

- Be part of a mission-driven fintech scaling across the GCC.
- Work alongside a passionate and visionary leadership team.
- A flat, fast-paced, no-drama culture with high ownership and high trust
- Work alongside a globally distributed team of experienced builders

📌 Content Led Growth Marketer (Gurugram)
🏢 Sav Technologies
📍 Gurugram