Role : Salesforce operations specialist ( Sales ops ) Location : Mumbai , Hybrid Shift Timings : Regular Shift Experience : 1 + Years NOTE : Must have experience in Salesforce tool JOB DESCRIPTION We're looking for a detail-oriented candidate to support our Sales Development team by cleaning, enriching, and expanding our Salesforce account and contact data. This role is critical to improving pipeline quality by ensuring SDs are working with accurate, complete, and well-researched account records, and helping us identify and add new target accounts into the system. Key Responsibilities Audit existing Salesforce accounts and contacts for accuracy, completeness, and duplicates; standardize and cleanse data fields (industry, employee count, revenue, HQ location, etc.) Enrich existing account and contact records using third-party data tools. Research and create recent target accounts in SFDC based on ideal customer profile (ICP) criteria Monitor and identify recently funded companies, new market entrants,
and expansion signals; add qualified accounts to the CRM with supporting research notes Flag and merge duplicate records; maintain a clean, deduplicated database Collaborate with SDRs and Sales Ops to prioritize account research based on territory and campaign needs Build and maintain tracking/reporting on data quality metrics and new accounts added Document data sourcing and enrichment processes for repeatability. Qualifications 1+ years of experience in sales operations, data analysis, research, or CRM administration (Salesforce experience required) Hands-on experience with data enrichment tools Familiarity with firmographic/technographic data and funding databases (Crunchbase, PitchBook, or similar) a plus Excellent attention to detail and data accuracy Ability to work independently and manage a research/enrichment backlog Prior experience supporting a Sales Development or Sales Ops function preferred